Digital Video

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Why Marketers In China Are Tapping into Short Video Apps

May 02, 2018

Live streaming and short videos have become a greater focus for marketers and media agency professionals in China over the past year, according to a survey by AdMaster and TopMarketing.

Tallying Digital Video Spending at the Upfronts

May 01, 2018

The amount of money committed to digital video ads during the US TV Upfronts and Digital NewFronts season will reach $3.64 billion in 2018, according to new estimates from eMarketer.