Influencer Marketing

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Influencers and Instagram Stories: A Perfect Marriage?

Feb 14, 2019

Instagram Stories is increasingly popular with social media marketers. Last year, one in three Instagram posts containing "#ad" was a story, according to a study by Klear.

Data Compliance Brings Added Cost to Influencer Marketing

Feb 04, 2019

While disclosure continues to dominate the conversation around influencer marketing, data compliance laws are adding another layer of confusion—and cost—for those operating in this evolving market.