Influencer Marketing

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Many Marketers Plan to Up Their Investment in Influencer Marketing

Mar 02, 2018

A survey of US agency and brand marketers found that many “agree” or “strongly agree” that influencer marketing budgets will increase in 2018.

Why Disclosure Is Essential When It Comes to Influencer Marketing

Feb 14, 2018

Disclosure is a tricky topic in influencer marketing, but it’s absolutely necessary to reveal when brands and influencers are working together. Here’s how to do it right.