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December 7, 2022
US Instagram Users Who Watch Instagram Reels, by Age, Q3 2021-Q4 2022 (% of respondents in each group)
Note
Data was provided to Insider Intelligence by Cowen.Methodology
Data is from the December 2022 Cowen "Cowen Survey: Assessing Beneficiaries If Tiktok Is Shut Down in the US." 2,500 US adults ages 18+ were surveyed during November 2022.Sources
Chart Title
US Instagram Users Who Watch Instagram Reels, by Age, Q3 2021-Q4 2022 (% of respondents in each group)Publication Date
December 7, 2022