Social Media Users
- How many internet users use social media?
- Which social media platform has the most users?
- How many teens use social media?
The first in a series of quarterly social media reports, this report examines major developments in the global social media market based on trends, business activity and new data released in Q1 2019.View this Report
- Media Usage
- Social Network Users
- Time Spent with Social Networks
- Facebook, US
- Facebook, by Country
- Media Usage, US
- Media Usage, Worldwide
- Media Usage, by Country
- North America Social Network Users, by Country
- Social Network Users, US
- Social Network Users, Worldwide
- Social Network Users, by Country
- Social Network Users, by Region
Zubair Jandali, vice president of sales at reddit, spoke to eMarketer about what the user-generated news website is doing to reach millennials.
There are 1983 charts about 'Social Media Users'
Most Recent Charts
US Pinterest Users'* vs. General Internet Users' Attitudes Toward Trying New Things and Experimenting with New Products, April 2019 (% of respondents)
More On: Social Media UsersSee All
US Parents Get Digital After Dark
Apr 15, 2019
After their kids are tucked in, 71% of mothers and 60% of fathers use social media; 66% of mothers and 53% of fathers said they talk on the phone or text. Moms are more likely than dads to use this time for interaction with people outside of the household, according to an August 2018 survey by Brigham Young University and Deseret News.
eMarketer Slashes Snapchat Growth Forecast for 2019
Apr 09, 2019
Following its unpopular redesign, Snapchat has been struggling to gain users in the US. As a result, eMarketer has significantly downgraded its growth outlook for Snapchat in its latest US social usage forecast. For the first time, Snapchat will lose US users this year, with growth expected to flatten in 2020.
Snapchat Losing UK Users as Redesign Takes Toll
Apr 03, 2019
There is an exodus from Snapchat in the UK. For the first time since its inception, the social network’s user base will begin to decline in 2019, according to eMarketer’s latest UK social usage forecast. Since last year’s redesign of the platform, users are leaving in favor of Instagram and other competitors.
Social Media Users and Penetration in Mexico, Q2 2015-Q2 2018 (millions, % change and % of internet users)
Apr 02, 2019
What Retailers Need to Know About Gen Z
Apr 01, 2019
Gen Z is a tough generation for retailers to figure out. They grew up on the internet, but don't like to be targeted with ads there, and crave authenticity in all of their interactions. We parsed the research to help retailers figure it out.
UK Snapchat User Growth, by Age, 2019 (% change)
Apr 01, 2019
US Social Network Users, by Platform, 2018-2023 (millions, % change and % of social network users)
Apr 01, 2019
Here’s How Facebook Has Restricted Ad Targeting
Mar 28, 2019
Data-sharing scandals and public outcry keep driving Facebook to change its ad targeting features. Here’s a list the ways Facebook has changed how ads can be targeted on its platform.
Snapchat’s US Ad Business Will Soldier on, Growing 24.3% This Year
Mar 25, 2019
Snapchat has been busy lately trying to woo marketers. While we predict that Snapchat will cross $1 billion in US net ad revenues in 2020, reaching this milestone took longer than anticipated.
On Which Social Media Platforms Do UK Internet Users Follow a Celebrity, Vlogger, Influencer or Popular Account? (% of respondents, by demographic, March 2019)
Mar 20, 2019
Leading Social Media Platforms Used by Social Media Users in South Korea, Jan 2019 (% of respondents)
Mar 14, 2019
Internet Users in South Korea Who Use Social Media*, by Demographic, Jan 2019 (% of respondents in each group)
Mar 14, 2019