Email Ad Spending

eMarketer's forecasts, data and statistics include estimates for email ad spending and how it compares to other digital ad spending by format, including display, search, lead generation, classifieds and directories and mobile messaging. eMarketer's reports, charts, interviews and forecasts provide ... you with data and insights to answer a variety of questions such as:Show More ▼
  • How much do companies spend on different marketing channels?
  • How much ad spending is directed toward email marketing?
  • How much do industries spend in various marketing channels?

Reports

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Canadian Email Ad Spend Continues Double-Digit Growth

Mar 09, 2016

The death of email marketing has been prophesied for much of the last decade. At one time spam looked as if it might prove fatal, turning many consumers against email advances from brands. Also, newer forms of digital marketing, such as social media and video, promised a more contextual engagement with consumers.