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Uber Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Uber
Uber expands retail media push into UK market

Uber expands retail media push into UK market

Article
Dec 08, 2022

Uber sees retail media opportunity in UK: The ride-sharing and delivery firm looks to capitalize on its own first-party data amidst a general ad downturn.

The Weekly Listen: Uber's ad aspirations, Gen Z's media time, and are we past 'peak newsletter'?

Audio
Oct 27, 2022

On today's episode, we discuss Uber's foray into advertising, whether or not we are past "peak newsletter," how to convert online shoppers into buyers, how Apple's privacy changes have affected mobile marketers, how much media young people consume, an explanation of what's most disrupting advanced TV, how much it costs to raise a kid in the US, and more. Tune in to the discussion with our vice president of Briefings Stephanie Taglianetti and analysts Ross Benes and Evelyn Mitchell.

The economic headwinds are too strong for an Instacart IPO to overcome

Article
Oct 21, 2022

Instacart puts its IPO plans on ice: With Wall Street looking for safe bets and consumers adjusting their shopping habits, there’s little appetite for an Instacart IPO right now.

Gig economy companies Uber, DoorDash, Instacart find their business model under threat

Article
Oct 12, 2022

A proposed rule would make it easier to reclassify gig workers as employees: That could have severe repercussions for DoorDash, Amazon, Uber, and countless others that rely on the gig economy.

Half of companies in Europe, North America plan to increase IT budgets next year

Article
Sep 29, 2022

IT spending trumps recession fears: A report shows that the looming recession isn’t dissuading companies from growing IT departments. But a struggling cybersecurity workforce might make it difficult to enact.

Drizly looks to capitalize on the retail media boom

Drizly looks to capitalize on the retail media boom

Article
Sep 22, 2022

Drizly is the latest company to roll out an ad network: The Uber-owned alcohol delivery service’s ad products may enable advertisers to run finely targeted multimedia campaigns.

Spotlight: US Digital Grocery Forecast 2022

Spotlight: US Digital Grocery Forecast 2022

Report
Sep 19, 2022

Inflation will drive sales growth, but consumers are also spending more of their overall grocery dollars online.

​​US grocery ecommerce players duke it out

Article
Aug 30, 2022

Once again, Walmart takes the No. 1 spot in our US grocery ecommerce sales forecast, but Instacart and Amazon are fighting for the second spot.

The Weekly Listen: The newsletter boom fades, Uber's grocery expansion, and Starbucks defies inflation

Audio
Aug 11, 2022

On today's episode, we discuss what happens next now that the newsletter boom has faded, Uber getting serious about grocery, how Starbucks is defying inflation, whether Spotify can revolutionize podcast ads, robots doing all of our housework, an unpopular opinion about TikTok's hype, why so many baseballs are used during a game, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Suzy Davidkhanian and Blake Droesch.

Retail is bearish, hospitality is bullish as consumer spend shifts toward experiences

Article
Aug 03, 2022

Consumer spending on travel soars in Q2: That’s why companies like Airbnb and American Airlines are far more bullish than retailers about their outlooks for the rest of the year.

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The Daily: Is the sharing economy working, summer travel expectations, and ad spending's outlook

Audio
Jun 23, 2022

On today's episode, we discuss the actual viability of the sharing economy: What should we make of Uber's diversification efforts and are Airbnb's latest changes enough to power the company up and to the right? "In Other News," we talk about the travel industry's optimism in the face of inflation and ad spending's positive outlook in the face of recessionary fears. Tune in to the discussion with our Briefings director Jeremy Goldman.

US Subscription Ecommerce 2022

US Subscription Ecommerce 2022

Report
May 19, 2022

Subscription models are driving customer loyalty in online sales of groceries and other essential goods, but fatigue among consumers threatens long-term growth.

Industry Voices with Lime’s Carolyn Rosebrough

Video
May 18, 2022

Shared electric vehicle company Lime builds brand awareness by demonstrating the value of car alternatives in cities. Hear from Lime’s Carolyn Rosebrough, global head of communications and brand, to learn how its localized marketing approach encourages a greener way to get around.

Retailers can’t hire fast enough, but retail startups are shedding workers to cut costs

Retailers can’t hire fast enough, but retail startups are shedding workers to cut costs

Article
May 18, 2022

The US labor market is a tale of two halves: While retailers with a strong brick-and-mortar presence are intensifying their hiring efforts, startups are taking a more cautious approach to recruitment as VC funding dries up.

Tech's layoff wave could hurt employer branding

Tech's layoff wave could hurt employer branding

Article
May 10, 2022

Cost-cutting and layoffs could hurt employer branding: Companies risk losing their employer reputations as they scale back to protect profitability.

Layoffs are coming as companies focus on profitability

Layoffs are coming as companies focus on profitability

Article
May 09, 2022

A wave of cost-cutting layoffs is coming: GoPuff, Thrasio, and Reef are among the companies rethinking their staffing levels as they shift focus to profitability.

Tesla plans to take on Waymo, Cruise in robotaxi market

Article
Apr 22, 2022

Add robotaxis to the list of upcoming Tesla products: Struggles with fully autonomous driving, delivering on schedule, and safety are huge roadblocks to Tesla’s robotaxi flex.

Amazon risks alienating sellers with a new surcharge as its labor struggles continue

Amazon risks alienating sellers with a new surcharge as its labor struggles continue

Article
Apr 15, 2022

Amazon flexes its market power with seller surcharges, anti-union stance: Despite rapid growth during the pandemic, the ecommerce giant is passing fuel and inflation costs onto its sellers while resisting calls to improve working conditions.

Latin America Retail Media Advertising 2022

Latin America Retail Media Advertising 2022

Report
Apr 15, 2022

Retail media advertising sits at the intersection of two major digital disruptions unfolding in Latin America: the meteoric rise of ecommerce and reallocation of ad dollars toward digital formats. While still nascent, retail media will play a larger part of brands’ marketing strategies in 2022.

Uber’s plans to list NYC taxis will offset driver shortages and allow it to evolve into a super app

Uber’s plans to list NYC taxis will offset driver shortages and allow it to evolve into a super app

Article
Mar 28, 2022

Uber will call you a cab: Driver shortages and rising ride prices drive Uber to embrace the cab industry. The shift into localized services could accelerate Uber’s transformation into a super app.

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