Our latest analysis of 12 companies in Latin America unpacks key trends in the region’s retail ecommerce during H1 2023. This will provide retail and marketing professionals with insights into the current landscape, company developments, and what trends to look out for in 2024.

Our first-ever marketing and retail media survey explores the latest trends unfolding in Latin America, how the regional landscape will evolve, and the broader implications for ad buyers’ and retailers’ go-to-market strategies.

Double-digit inflation and stagnant economic growth have hit Latin America’s retail industry. Retail ecommerce sales growth in the region decelerated to its slowest rate on record last year, but we expect it to reaccelerate in several key markets. Here are our latest forecasts, along with new breakouts for Chile, Colombia, and Peru.

Retail ecommerce sales in Latin America were slower than expected during the first nine months of 2022: We break down why as well as which companies saw declines versus those that fared well.

Our latest analysis of 12 companies unpacks key trends in Latin America retail ecommerce during Q2 2022. It provides retail professionals with insights into the current landscape and what these trends mean heading into 2023.

Our inaugural forecast for retail ecommerce sales by product category in Brazil will help retail professionals understand the current state of the country's ecommerce ecosystem. We also look at the 10 categories driving growth in 2022 and beyond.

In Latin America, Mercado Libre is reaping the benefits from consumers’ embrace of ecommerce. This year, we expect its regional ecommerce business will grow by 23.0% to nearly $35 billion, representing more than $1 in $5 spent on retail ecommerce in the region.

This year, Latin America will be the world’s second-fastest-growing region in retail ecommerce sales, after Southeast Asia. Sales will rise by 18.8% to $167.01 billion as mobile propels the region’s ecommerce market to new heights over the course of our forecast period.

Our exclusive analysis of 12 companies unpacks key trends in Latin America retail ecommerce, providing retail professionals with a better understanding of the current landscape and insight into what these trends mean for the industry at large in 2022.

Retail media advertising sits at the intersection of two major digital disruptions unfolding in Latin America: the meteoric rise of ecommerce and reallocation of ad dollars toward digital formats. While still nascent, retail media will play a larger part of brands’ marketing strategies in 2022.

This report analyzes H1 2021 retail ecommerce sales figures for seven companies in Latin America, including Mercado Libre, Magazine Luiza, and Falabella. It also explores key trends that are helping to fuel ecommerce growth at each of these companies.

This report explores the pandemic’s impact on total retail, ecommerce, and mcommerce sales in Latin America, with breakouts for Argentina, Brazil, and Mexico. It also examines key drivers fueling regional market movements in 2021 and beyond.

This report provides a regional and country-by-country analysis for retail ecommerce and mcommerce sales in Latin America, with breakouts for Argentina, Brazil, Chile and Mexico. It also examines emerging trends and key drivers fueling regional market movements.