Kroger Trends & Statistics

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Grocers eye an opportunity serving lower-income consumers

Grocers eye an opportunity serving lower-income consumers

Article
Sep 16, 2022

Grocers seek to make inroads with lower-income consumers: Walmart, Albertsons, and BJ's Wholesale Club are among the retailers eyeing the sizable customer segment.

Food inflation takes its toll on US consumers

Food inflation takes its toll on US consumers

Article
Sep 14, 2022

Inflation shows no signs of receding: Higher grocery costs continue to eat into budgets, but lower gas prices are boosting consumer optimism.

The Digital Shelf for CPG Brands 2022

The Digital Shelf for CPG Brands 2022

Report
Sep 06, 2022

The digital shelf has grown more competitive for CPG brands amid the rise of grocery ecommerce and increasing retail media ad spend.

Will Instacart keep eating up grocery share?

Will Instacart keep eating up grocery share?

Article
Aug 30, 2022

Instacart jumped from 10.2% of US digital grocery sales in 2019 to 21.5% in 2020, taking over share as people pivoted to online grocery deliveries. Walmart has had the highest digital grocery share since 2020, which put it in good shape this past earnings season when consumers cut back on superfluous spending and sought grocery savings.

Target doubles down on its ecommerce strategy

Article
Jul 25, 2022

Stores are Target’s not-so-secret weapon: The retailer adds three new sortation centers to bolster its ecommerce strategy of using stores to handle online orders.

Retailers adopt gamification, personalization, and other tactics to reinforce customer loyalty

Retailers adopt gamification, personalization, and other tactics to reinforce customer loyalty

Article
Jul 08, 2022

As customer loyalty grows more elusive, retailers beef up member rewards: Walmart, Starbucks, and Sweetgreen are just some of the companies looking to sweeten the deal to keep customers coming back.

Inflation may dampen the growth of organic and sustainable products

Inflation may dampen the growth of organic and sustainable products

Article
Jun 17, 2022

Consumers want to buy sustainable products: But inflation is driving them to trade down, which may slow sales of products made from recycled materials as well as organic foods.

US Subscription Ecommerce 2022

US Subscription Ecommerce 2022

Report
May 19, 2022

Subscription models are driving customer loyalty in online sales of groceries and other essential goods, but fatigue among consumers threatens long-term growth.

US Digital Grocery Features Benchmark 2022

US Digital Grocery Features Benchmark 2022

Report
Mar 31, 2022

This inaugural benchmark evaluates 10 leading digital grocery services, ranked based on consumers’ demand for 30 different features.

Walmart, Kroger continue to invest in their retail media networks

Article
Mar 30, 2022

Grocers fine-tune their retail media networks to attract CPG dollars: Kroger and Walmart’s new features aim to improve advertisers’ experiences and results, but they may fall short of expectations.

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Instacart adds 'tech provider' to its already lengthy resume

Instacart adds 'tech provider' to its already lengthy resume

Article
Mar 28, 2022

A changing grocery delivery landscape forces Instacart to diversify: The delivery company launches a suite of retailer-focused tech solutions as rivals encroach on its turf.

Retail Media Networks Perception Benchmark 2022

Retail Media Networks Perception Benchmark 2022

Report
Mar 08, 2022

Here’s how ad buyers ranked the retail media networks of 11 major retailers—Amazon, Best Buy, Costco Wholesale, eBay, The Home Depot, Instacart, Kroger, Macy’s, Target, Walmart, and Wayfair—according to the attributes they value most.

Amazon’s grocery business experiences growing pains

Amazon’s grocery business experiences growing pains

Article
Feb 23, 2022

Amazon’s bet on brick-and-mortar grocery has yet to pay off: A new report highlights the company’s physical retail struggles, but digital grocery remains a bright spot.

How Amazon is rethinking the grocery experience

How Amazon is rethinking the grocery experience

Article
Feb 14, 2022

Amazon Fresh is on a rapid growth curve: Grocery is a key element within Amazon’s offline push.

Instacart ventures onto DoorDash’s turf with prepared food delivery

Article
Jan 18, 2022

Instacart’s delivery ambitions extend beyond grocery: Ahead of a potential IPO, the grocery delivery giant expands its product offerings to include prepared food delivery.

Why 2022 will be the year of retail media networks

Why 2022 will be the year of retail media networks

Article
Jan 14, 2022

Retail media advertising had a banner year in 2021—one that will be hard to top. Although growth is expected to taper this year, there are several reasons why retailers looking to build their own media networks should take notice.

Instacart delays IPO plans to focus on broadening services, including its retail media network

Instacart delays IPO plans to focus on broadening services, including its retail media network

Article
Nov 17, 2021

Instacart delays IPO plans to focus on broadening services: The company believes it may generate as much as $10 billion to $20 billion in annual revenues from its retail media network in the coming years.

The top 15 US companies ranked by ecommerce sales growth

The top 15 US companies ranked by ecommerce sales growth

Article
Nov 09, 2021

Apple and Chewy will see the fastest ecommerce sales growth of the top 15 online retailers in the US this year, at 25.7% and 25.0% over 2020, respectively.

Retail Media Advertising 2021

Retail Media Advertising 2021

Report
Sep 22, 2021

Retail media advertising is the next big trend in digital advertising, driven by the surge in ecommerce spending and brands’ desire to target consumers close to the point of purchase.

US Digital Grocery Forecast 2021

US Digital Grocery Forecast 2021

Report
Sep 21, 2021

US digital grocery sales grew 63.9% year over year during the pandemic in 2020. In 2021, sales will reach $122.39 billion. This report details the emerging trends in digital grocery and the implications for key players in the space.

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