Macy's and Best Buy are seeing a drop in sales of nonessential goods: Economic uncertainty, inflation force consumers to focusing on necessities like groceries.
Over two-thirds of retailers plan to ramp up tech investment over the next three years: Priorities include ecommerce and frictionless checkout experiences.
This report is a guideline to help marketers understand retail media through market size estimates, growth projections, and analysis of the complex landscape of buyers, sellers, and intermediaries.
We asked our analysts which companies they have their eyes on this year and why they’re positioned for potential success (or disaster). The Kroger Co., for example, is leveraging its digital offerings to scale its business, while Nike may pivot back to wholesale to stay competitive.
Grocers are less willing to put up with price hikes as inflation eases: Whole Foods is the latest retailer to ask suppliers to lower prices to relieve pressure on consumers.
Economic uncertainty caused investors to grow cautious: Even so, there were several significant acquisitions in 2022.
What retailers need to know about the new wave of delivery apps and quick-commerce startups.
This report looks at 12 of Walmart’s most important business areas, examining their maturity, disruption of the market, leverage over partners, integration with other products, and five-year outlook.
Walmart takes a shot across the bow at Amazon: The retailer’s latest holiday marketing campaign aims to go after Amazon’s dominance of online shopping holidays.
Kroger Precision Marketing has added Snapchat to its retail media offerings, enabling advertisers to use Kroger’s first-party data to target consumers with Snap or Story ad campaigns.
Kroger plans to acquire Albertsons, a nearly $25 billion deal that will result in a retail media network capable of reaching 85 million US households, according to the company.
Here’s the bad news: Over half (56%) of consumers say they’re more likely to buy from a brand with a loyalty program even though only 36% redeem their rewards more than once a month, according to a study by Salesforce.
Few CPG brands are posting strong volume growth: But price hikes and shrinkflation are helping companies like Kraft Heinz, Coca-Cola, and Procter & Gamble generate strong earnings.
Among US adults, 16% pay for a Walmart+ membership. Those subscribers skew younger: 23% of 18- to 34-year-olds pay for the premium, versus just 10% of those ages 55 to 65.
Kroger and Albertsons look to merge: A deal would create a supermarket giant that would be better able to compete against Walmart.
Amazon’s Early Access Sale is primed for success: The event is expected to attract more shoppers—and spending—than ever before, despite competing sales from Target and Walmart.
The top five digital grocers in the US will capture 67.2% of the country’s grocery ecommerce sales in 2022. That figure will rise slightly over the next two years, with leaders Walmart Inc. and Amazon growing their shares by about 1 percentage point each.
Drizly is the latest company to roll out an ad network: The Uber-owned alcohol delivery service’s ad products may enable advertisers to run finely targeted multimedia campaigns.
Retailers look for more ways to monetize their customer bases: Kroger, Sam’s Club, and Best Buy keep seeking new ways to entice advertisers to their retail media networks.
Inflation will drive sales growth, but consumers are also spending more of their overall grocery dollars online.
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