Kroger Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Kroger
Navigating the AI-Powered Path to Purchase

Navigating the AI-Powered Path to Purchase

Report
May 19, 2025

Retailers and brands are racing to deploy AI across the shopping journey, but trust, quality, and execution will define who wins.

SNAP rollbacks could shrink grocery baskets and curb discretionary spend

SNAP rollbacks could shrink grocery baskets and curb discretionary spend

Article
May 07, 2025

SNAP rollbacks could shrink grocery baskets and curb discretionary spend: With household spending already under strain, further benefit cuts risk triggering a broader pullback in consumer demand.

Grocers double down on private labels as shoppers seek value

Grocers double down on private labels as shoppers seek value

Article
May 02, 2025

Private label sales growth outpaced national brands last year: Consumers' growing appetite for value is driving grocers to elevate their brands to compete against established names.

Future-Proofing Retail Media for the Next Chapter

Future-Proofing Retail Media for the Next Chapter

Report
Apr 04, 2025

Retailers that aimed to be media giants are hitting headwinds as ad growth slows. To stay competitive, retail media networks must rethink org structure, sharpen media skills, and plan smartly to thrive in a more challenging landscape.

Costco, BJ’s plot store expansion as sales surge

Costco, BJ’s plot store expansion as sales surge

Article
Mar 10, 2025

Consumers’ value focus is an expansion opportunity for Costco, BJ’s: The two plan to open dozens of stores to capitalize on demand for warehouse retailers.

Kroger focuses on keeping prices low as grocery inflation ticks up

Article
Mar 06, 2025

Private label is key to Kroger’s growth prospects this year: The grocer is relying on its owned brands to attract deal-seeking shoppers.

Instacart sees mixed growth as smaller baskets, advertising headwinds weigh on profitability

Article
Feb 26, 2025

Instacart projects healthy order growth thanks to Uber partnership, affordability initiatives: But profitability is under pressure as ad growth slows and basket sizes shrink.

US Commerce Media Forecast 2025

US Commerce Media Forecast 2025

Report
Feb 14, 2025

Retail media’s rapid growth has spurred nonretail verticals to harness their first-party data to fuel their own commerce media networks. Retail media spending still dominates the commerce media landscape, but distinct challenger cohorts are finding their footing.

Beauty brands struggle against the onslaught of dupes

Article
Jan 13, 2025

Charlotte Tilbury takes aim at dupe culture: The brand’s latest campaign encourages shoppers to buy the real thing, even as retailers and manufacturers double down on cheaper alternatives.

US Digital Grocery Forecast 2025

US Digital Grocery Forecast 2025

Report
Jan 09, 2025

Growth rates will decline, but digital grocery will remain a key focus for retailers looking to drive incremental sales dollars in ecommerce.

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How pre-CES announcements from Samsung, Disney will affect retail media

Article
Jan 06, 2025

The Consumer Electronics Show (CES) starts tomorrow, but companies have already begun announcing their latest consumer technology innovations. Here are two recent announcements and what they could mean for retail media.

5 top retail stories from 2024: Discounts, Kroger's ecommerce, and Gen Z habits

Article
Dec 24, 2024

Value was the name of the game in 2024 as retailers scrambled to keep consumers shopping. But that wasn’t the only thing on retailers’ minds this year.

FTC dusts off Robinson-Patman Act in suit against Southern Glazer’s

Article
Dec 13, 2024

The FTC’s case against Southern Glazer’s could have profound implications for large retailers like Walmart and Costco: A successful suit could limit their ability to negotiate lower prices with suppliers, narrowing their advantage over smaller retailers.

What’s next for Kroger and Albertsons following their failed merger?

Article
Dec 11, 2024

Albertsons blames Kroger for blocked merger: The grocer is seeking billions in damages, claiming the latter failed to make necessary concessions to appease regulators.

The Kroger-Albertsons merger is on its deathbed

Article
Dec 10, 2024

FTC scores another antitrust victory after judge blocks Kroger-Albertsons merger: The deal would reduce grocery competition and raise prices for shoppers, the court decided.

While grocery inflation has slowed, it continues to weigh on shoppers’ purchase decisions

Article
Dec 09, 2024

Fifty-eight percent of US households are “extremely concerned” about inflation: While grocery price growth has normalized, the rapid increases over the past few years continue to influence shopping behaviors.

Kroger’s private-label growth outpaced national brands in Q3

Article
Dec 05, 2024

Kroger’s private labels resonate with shoppers: Growth outpaced national brands during the quarter and helped the retailer stand out.

Amazon’s low-cost storefront, e.l.f.’s partnership with Dollar General lead November’s list of most interesting retailers

Article
Dec 04, 2024

In November, retailers made strategic moves across grocery, apparel, and beauty. Amazon turned Black Friday into a weeklong event and launched its Shein competitor, Haul. Meanwhile, e.l.f. Beauty strengthened its value proposition through a new Dollar General partnership, while Kroger announced plans for specialized Asian experience stores in North Texas. Here are our eight unofficial picks for the most interesting retailers in November.

Reimagining Retail: The Unofficial Most Interesting Retailers List (November)

Audio
Nov 27, 2024

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of November. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President of Content Suzy Davidkhanian and Senior Director of Briefings Jeremy Goldman, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

Kroger, Save A Lot experiment with demographic-focused store locations

Kroger, Save A Lot experiment with demographic-focused store locations

Article
Nov 26, 2024

As the US population diversifies, retailers like Kroger and Save A Lot are opening new stores catering to Hispanic and Asian consumers for a more personalized and engaging shopping experience.

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