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Google pay Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Google pay

Google Pay helps customers maximize credit card rewards and removes checkout friction

Article
May 21, 2024

It also includes features to minimize checkout friction as Google Pay tries to streamline the experience

UK Digital Wallets 2024

UK Digital Wallets 2024

Report
Apr 30, 2024

Digital wallets are gaining share of retail transactions in the UK. Retailers that don’t accept them risk losing sales.

Google Wallet updates verification settings to speed up payments

Article
Mar 29, 2024

Consumers can turn off verification for certain purchases to ramp up the wallet’s convenience

How the DOJ’s Apple lawsuit could shake up the mobile wallet industry

Article
Mar 25, 2024

It could eventually force Apple to open up its NFC capabilities to other mobile wallets, disrupting industry dynamics

Apple proposal to end NFC exclusivity in the EU shouldn’t affect Apple Pay’s dominance

Article
Jan 22, 2024

This effort to appease EU regulators could shake up the mobile wallet landscape, but Apple Pay’s dominance shouldn’t waver

Google, US

CollectionSnapshot
Oct 26, 2023

Proximity Mobile Payment Users, US

CollectionSnapshot
Jun 21, 2023
UK Retail Technology Trends 2023

UK Retail Technology Trends 2023

Report
Jun 15, 2023

The pandemic accelerated investment in CX technology to meet rapidly changing needs. But as consumer priorities shift again amid high inflation, UK retailers need to understand which technologies are hitting the mark and which are not.

Apple’s maturing financial services brand makes it a powerful competitor in consumer banking

Article
Jun 12, 2023

Apple’s headline-grabbing buy now, pay later (BNPL), savings, and credit card products are just one part of the threat it poses in consumer banking: Its digital platform delivers an almost unbeatable user experience (UX) and is tailor-made for Gen Z. Banks must adapt quickly or risk losing market share.

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US Proximity Mobile Payments Forecast 2023

US Proximity Mobile Payments Forecast 2023

Report
Jun 01, 2023

Proximity mobile payments are finally reaching a critical mass of users, fueling spending growth. While it will slow in the coming years, providers are capitalizing on growth by building multifunctional ecosystems that expand their captive audience and tighten relationships.

Apple may create the first US super app and other predictions about mobile wallet use

Article
May 24, 2023

Adoption of digital wallets is approaching critical mass, but they won’t replace physical wallets anytime soon. However, a super app may be on the horizon, especially if companies can crack the ability to integrate payments with shopping services.

Modern Card Issuers

Modern Card Issuers

Report
May 22, 2023

Powered by cloud-based APIs, modern card issuing leapfrogs traditional issuer processing to help non-financial services companies launch and customize card programs. Here’s where their offerings will be most disruptive.

Apple Pay Later: How BNPL users may greet Apple’s new product

Apple Pay Later: How BNPL users may greet Apple’s new product

Article
Mar 31, 2023

Apple’s long-teased buy now, pay later service is finally here, but what can it bring to an already crowded table? Our analysts unpack who may use Apple Pay Later and evaluate five of its prerelease features to see how they stack up to consumer demand.

Data Drop: 4 Charts Payments Professionals Need to Understand the Payments Ecosystem in 2023

Data Drop: 4 Charts Payments Professionals Need to Understand the Payments Ecosystem in 2023

Article
Mar 22, 2023

This year, the payments industry will face its first major test following pandemic-driven digitization as economic uncertainty pressures customer habits. This is the data you need to understand the major changes facing the payments ecosystem in 2023—and how to navigate them.

PhonePe lands $350M to turbocharge growth through diversification

Article
Jan 20, 2023

The Indian payments provider raised $350M for new products to diversify as competition intensifies.

Big Tech’s biggest payment plays of 2022

Article
Dec 28, 2022

We look back at the year’s most disruptive Big Tech payment stories and how the Big Four have expanded in the space.

How Apple, Google, Amazon, and Twitter seek to disrupt finance

Article
Nov 16, 2022

Here’s what Apple, Google, Amazon, and Twitter are doing to build out a space in financial services—and how Big Tech’s expansion into banking will impact the industry.

Inflation crisis fuels financial planning tool adoption, but open banking goes overlooked

Inflation crisis fuels financial planning tool adoption, but open banking goes overlooked

Article
Nov 01, 2022

UK consumers and businesses are using planning tools to manage costs, but not all know how opening banking can help.

The Power of Google

The Power of Google

Report
Jul 21, 2022

Beyond just advertising, Alphabet’s tech touches nearly everything. This report looks at 23 of its most important business areas, examining their maturity, disruption of the market, leverage over partners, integration with other products, and five-year outlook.

Powerful data and analysis on nearly every digital topic.

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