Fraud Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Fraud

Mastercard gives APP fraud solution an AI upgrade in the UK ahead of stricter reimbursement rules

Article
Sep 24, 2024

The upgrade can bring in more value-added services revenues for the network and spur greater real-time payments adoption

Mastercard spends big on fraud prevention acquisition

Article
Sep 13, 2024

Both Mastercard and Visa are spending big on fraud protection as threats pile up

Apple Cash adds ID verification to help protect users from fraudsters

Article
Aug 23, 2024

The update should help consumers feel safer using the P2P app, which may help boost Apple Cash adoption

5 key stats on ad waste: Fraud, MFAs, brand risks, and beyond

Article
Jul 01, 2024

Last year, Adalytics reported that Google misplaced 80% of video ads. Google contested the report, but concerns about ads showing up in places advertisers don’t want them to persist.

Community Bank and Credit Union Trends

Community Bank and Credit Union Trends

Report
Jul 01, 2024

Community banks and credit unions were marked safe from the recent US regional bank collapses. But they’re still contending with unprecedented interest rates, an aging customer base, and disappointing core banking technology.

How big of a problem are made-for-advertising websites, and what can advertisers do about them?

How big of a problem are made-for-advertising websites, and what can advertisers do about them?

Article
Jun 26, 2024

Made-for-advertising (MFA) websites, which run programmatic ads but lack quality content or engagement, account for just 2% of unique websites, but are drawing in as much as 11% of total open programmatic ad spend worldwide, according to October 2023 data from Pixalate.

Card disputes grew in 2023—here’s why issuers aren’t concerned, but merchants are

Article
Jun 21, 2024

For issuers, an easy dispute process can boost customer satisfaction. But they must balance this with their merchant relationships, who bear the brunt of the costs

3 trends from Programmatic I/O: MFA, commerce media, and ad buying

3 trends from Programmatic I/O: MFA, commerce media, and ad buying

Article
May 30, 2024

Programmatic advertising will account for 91.3% of US digital display ad spend this year, or a total of $157.35 billion, per our December 2023 forecast. Last week, advertisers at Programmatic I/O discussed where those ad dollars are headed and how programmatic advertising is changing. From ad spend waste to the expansion of retail media, here are three big trends discussed at the event.

Stripe pushes into AI, stablecoins with 50-feature launch

Article
Apr 26, 2024

The company is going all in on AI and diving further into crypto with a rollout of stablecoin payments

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CTV ad dollars are going to waste—advertisers need to know where their money is going

Article
Apr 17, 2024

Around $84 billion in digital ad spend was lost to fraud last year, according to Juniper Research. That number will more than double by 2028, reaching $172 billion. Some 22% of US digital media experts consider digital video to be one of the media types most vulnerable to fraud, per a study from Integral Ad Science and YouGov. But connected TV (CTV) has an advantage over other digital ad publishers.

Key Participants in a Payment Transaction 2024

Key Participants in a Payment Transaction 2024

Report
Feb 23, 2024

Acquirers, networks, and issuers each play distinct roles in the payments purchasing chain. But those roles are shifting as providers adapt to the rise of software and value-added services, increased payment method choice, and cloud-based innovation.

The Banking & Payments Show: AI in payments 2024

Audio
Feb 20, 2024

On this podcast episode, we explore the deployment of AI in payments in 2024. First, we discuss the most impactful use cases for AI in payments, such as fraud detection and prevention, false declines and purchase conversion, B2B payments, enhanced customer service, and digital wallets. In our "For Argument’s Sake" segment, we rank these use cases in order of impact and debate our decisions. Join the conversation with host Rob Rubin, our analyst David Morris, and Angela Murphy, PhD, client partner at Persistent Systems.

The Banking & Payments Show: AI in banking 2024

Audio
Feb 06, 2024

On the podcast we discuss what to expect as banks deploy more AI in 2024. We chat about several use cases for AI, like customer service and chatbots, personalized banking services, fraud detection and prevention, credit scoring and risk assessment, as well as personalized marketing. In “Place Your Bets,” we distribute 10 points to four predictions in order to rank the relative likeliness that each one will come true. We rank the following to see which is most likely to happen in 2024: news stories about overzealous chatbots stops banks from rolling them out, regulators squash attempts to use AI for investment advice, the deployment of AI enables banks to initiate massive layoffs, and small banks and credit unions are able to win more customers because of their deployment of AI for customer service. Listen to the conversation with host Rob Rubin and our analysts Jacob Bourne and Gadjo Sevilla.

US Retail Ecommerce Returns 2024

US Retail Ecommerce Returns 2024

Report
Feb 06, 2024

Online return rates are finally coming down from recent highs. But as ecommerce's share of retail sales grows, so will returns from online sales.


Walmart’s lackluster protection of financial services customers raises questions about unregulated nonbanks

Walmart’s lackluster protection of financial services customers raises questions about unregulated nonbanks

Article
Jan 22, 2024

The retail giant stands by its practices, but an investigation found it failed to prevent over $1 billion in losses for its financial services customers.

Bitcoin ETFs are here—get ready for customers to ask about investing in them

Bitcoin ETFs are here—get ready for customers to ask about investing in them

Article
Jan 12, 2024

Now clients can invest in crypto through traditional financial institutions—and neither will have to directly hold digital currency.

Payments Trends to Watch in 2024

Payments Trends to Watch in 2024

Report
Jan 05, 2024

Fintechs, banks, and the government will reshuffle the payments deck in 2024. New features and competition will redefine the digital wallet user experience, and FedNow will pivot payment flows in new directions.

Sam Bankman-Fried’s verdict will weaken mainstream demand for cryptocurrency

Sam Bankman-Fried’s verdict will weaken mainstream demand for cryptocurrency

Article
Nov 13, 2023

The FTX founder will face the consequences of his illegal crypto dealings—but how does publicity around the trial affect the financial services industry?

Banks must make de-risking processes more human to avoid reputational damage

Banks must make de-risking processes more human to avoid reputational damage

Article
Nov 08, 2023

Banks that abruptly close customer accounts without clear explanations lose business and trust in their brands.

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