US B2B ecommerce continues to expand as it becomes a default buying channel. But slower growth, operational gaps, and marketplace momentum are reshaping where value is created and how sellers compete.

Payment processing solutions from major US digital commerce platforms are maturing and capturing a greater share of their retail ecommerce sales. Here’s how five platforms are approaching the payment facilitator (payfac) model to catapult their growth.

B2B ecommerce growth is outpacing B2B product and electronic sales growth. And ecommerce site sales are taking an increasing share of the market. Macroeconomic conditions, buyers’ preferences, and AI use are fueling increased digital transactions, particularly through third-party marketplaces.

The expanded partnership boosts merchant acceptance for both Fastlane and Pay with Venmo

Retailers are prioritizing unified commerce solutions to help gain a complete picture of their business operations—including consumer behavior. As the tech landscape becomes more complex, key players are emerging across channels.

This deck provides an in-depth analysis of the small and medium-sized business market, including challenges facing the sector, trends in marketing and tech strategies, and the impacts of AI and social media.

The fintech’s push is part of a larger trend of US payment firms looking to capitalize on the massive growth opportunity in China

US digital commerce platforms will process $471.37 billion of their own payments by 2026. As a result, they’ll enjoy stronger customer relationships, added revenues, and cross-sell synergy.

In the third of five reports in our “Payments Ecosystem 2024” collection, we unpack how the lines between POS hardware and software are disappearing as providers push the innovation envelope.

Digital commerce platforms are leaning heavily into payment processing to grow revenues and enhance customer engagement. But it’s still early innings: They are ripe for payment provider partnerships that can evolve as the platforms grow.

Behind the hype around composable commerce, there are pros and cons that retailers should consider before shaking up their business operations.

As ecommerce growth slows, Shopify hedges its bets: The ecommerce platform is enhancing its lending services, seller tools, and enterprise solutions as part of its “everything but the kitchen sink” growth strategy.

Just over 10% of B2B product sales—$1.676 trillion—will take place via ecommerce websites in 2022. Growth will remain strong through 2026.

Shopify offered a lifeline for merchants during the pandemic. Now, as the ecommerce environment grows more challenging, the company is devising new strategies to help brands expand their reach.

Amazon looks to blunt Shopify’s momentum: Buy with Prime extends the marketplace’s reach by letting shoppers use their Amazon Prime membership to receive fast shipping on other retailers’ websites.

Digital commerce platforms help merchants of all sizes sell online, making them an increasingly big factor in ecommerce payments. This creates new opportunities for processors, gateways, and other payments stakeholders to reach merchants—but also complicates their relationship.

In this Analyst Webinar presentation, made possible by BigCommerce, eMarketer’s principal retail analyst Andrew Lipsman provides an exclusive breakdown of what retailers have experienced so far this year, and what that means for the holiday season as a whole.

Business-to-business (B2B) buying and selling are transforming as digital commerce continues to grow. This report covers best practices for strategy across ecommerce channels, how digital works together with traditional sales and the importance of tech integration.