This report provides an overview of the most important technology trends from CES 2020 and what they mean for marketers.

Snapchat will have 293.0 million users in 2019, up 14.3% on the previous year and outpacing the growth rates of Facebook, Instagram and Twitter. Growth has returned to core developed markets, while the pace of growth in developing markets is significant.

For many brands, language barriers and cultural differences present major impediments to cross-border marketing. Now, artificial intelligence (AI) technology is helping marketers connect more effectively with global and local audiences.

Facebook’s annual f8 conference is aimed at developers, but it included a range of announcements that will impact marketers as well. In this report, we go beyond the news and unpack what those announcements mean.

This report examines key takeaways from our latest forecasts for US virtual reality (VR) and augmented reality (AR) users.

“Try before you buy,” AR and an improved online experience will breathe new life into established ecommerce categories like apparel and accessories, furniture and home furnishings, and toys and hobbies by the end of our 2023 forecast period.

In the latest episode of "Behind the Numbers," we look at the state of augmented reality today and what the future may hold. Will AR largely be a smartphone function, or will other devices come into play?

This report provides an overview of the most important technology at CES 2019 and what it means for marketers, now and in the future.

Retail executives and consumers in the US, the UK and Australia have widely disparate expectations about artificial intelligence's (AI) and virtual reality's (VR) effects on the retail sector

The wearables market, long-dominated by fitness trackers, is shifting to more advanced and varied devices, such as smartwatches and hearables.

Voice commerce might one day change how people shop online. But for now, only a minority of consumers regularly use a voice-activated smart speaker to make purchases.

Previewing three trends that will impact how brands engage consumers in Canada next year.

China’s fast-paced retail ecommerce growth hasn’t spelled doom for physical stores. Rather, brick-and-mortar is undergoing a transformation of its own, underlined by an infusion of technology and the growing integration between online and offline.

Alibaba's Singles' Day, China's massive ecommerce festival held annually on November 11, has grown to surpass pretty much every other online shopping event in the world.

Creative professionals would rather work on projects centered around emerging technologies than spending more time coding, according to a recent study.

Usage and ad revenues have taken hits in recent months, but both companies are moving forward with new ad products—and they offer unique features that are causing some marketers to give them a second look.

While augmented reality is still in the early adoption phase, usage is growing quickly. Recent hardware and software advancements—and backing from big tech companies—are spurring advertisers and marketers to create engaging new experiences for their customers.

Augmented reality investors, marketers and tech providers weigh in on why the market is ready for AR—and why it's the right time for marketers to make their move.

Ed LaHood, CEO of augmented reality platform Thyng, talks about the state of the AR ecosystem, how it's changing and what that means for marketers.