Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us

Instacart Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Instacart

Instacart’s latest partnerships will help diversify its retail and advertising businesses

Article
Jan 08, 2025

Instacart announces slew of partnerships to combat slowing growth: The delivery platform is adding new retail partners and expanding its ad reach.

Canada Trends to Watch in 2025

Canada Trends to Watch in 2025

Report
Dec 05, 2024

Our annual Trends to Watch report for Canada highlights expected developments in the country’s media and advertising market for 2025. Next year, we anticipate a shift in media buying will favor domestic publishers and retail media channels, while large platforms will contend with the new Digital Services Tax.

Retailers struggle to fend off cyberattacks

Article
Nov 27, 2024

Cybersecurity is a major issue for retailers this holiday season: A surge of transactions combined with over-extended, undertrained employees creates opportunities for fraudsters.

The Digital Grocery Opportunity

The Digital Grocery Opportunity

Report
Nov 21, 2024

How can retailers in grocery, the second-largest ecommerce category, optimize their online business to succeed?

Commerce Media Trends to Watch in 2025

Commerce Media Trends to Watch in 2025

Report
Nov 19, 2024

To keep pace in a complex landscape and meet increasing demands from advertisers, commerce media players need to invest in fresh channels, tools, and innovation.

CVS, 7-Eleven hop on the in-store retail media bandwagon

CVS, 7-Eleven hop on the in-store retail media bandwagon

Article
Nov 13, 2024

Instacart, CVS, 7-Eleven see opportunity in in-store retail media: All three expanded ad capabilities in response to surging advertiser demand.

3 retail media partnerships: Instacart, Roku, Albertsons, and more

Article
Oct 14, 2024

The retail media landscape is evolving rapidly, requiring brands, networks, and tech partners to optimize and enhance their ad solutions and capabilities. Here are three recent announcements.

Delivery platforms beef up ad capabilities in play for retail media dollars

Delivery platforms beef up ad capabilities in play for retail media dollars

Article
Oct 14, 2024

Just Eat Takeaway expands retail media offerings with Rokt partnership: The delivery company joins DoorDash, Instacart, and Gopuff in enhancing its ad capabilities

Grabango shuts down as rest of cashierless tech industry goes full-steam ahead

Article
Oct 11, 2024

But this isn’t a sign that the cashierless tech industry is struggling. Grabango’s big-name competitors are ramping up their operations

Grocery execs concerned about competition from internet-only grocers

Grocery execs concerned about competition from internet-only grocers

Article
Oct 08, 2024

Over half (56%) of US grocery retail executives are concerned about competition from internet grocery stores (like Thrive Market or Fresh Direct), according to a June 2024 survey from Deloitte. Nearly as many (53%) are concerned about third-party grocery shopping apps like Instacart or DoorDash.

Learn More About EMARKETER Market Research Tools and Insights.
Our premium research gives you need to unlock digital opportunities and make the right business decisions.
Learn how
Instacart’s Caper Cart adds AI-enabled rewards and personalized ads, but implementation costs remain high

Instacart’s Caper Cart adds AI-enabled rewards and personalized ads, but implementation costs remain high

Article
Oct 08, 2024

While Instacart’s Caper Cart offers promising features, the high upfront costs and potential to over-saturate consumers with ads may deter retailers from fully adopting this technology.

Instacart, Ahold Delhaize target in-store retail media ad dollars

Instacart, Ahold Delhaize target in-store retail media ad dollars

Article
Oct 07, 2024

Instacart expands Caper Cart ad opportunities to capitalize on in-store retail media demand: The company joins Ahold Delhaize in beefing up its offerings to give CPG advertisers more ways to reach shoppers.

Retail and Ecommerce Sales Benchmarks: Q4 2024

Retail and Ecommerce Sales Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

US Amazon vs. Other Retailers Benchmarks: Q4 2024

US Amazon vs. Other Retailers Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

US Apparel, Footwear, and Accessories Ecommerce Benchmarks: Q4 2024

US Apparel, Footwear, and Accessories Ecommerce Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

US Ecommerce Sales Benchmarks: Q4 2024

US Ecommerce Sales Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

US Grocery Ecommerce Benchmarks: Q4 2024

US Grocery Ecommerce Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

US Holiday Ecommerce SalesBenchmarks: Q4 2024

US Holiday Ecommerce Sales Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

US Total Retail Sales Benchmarks: Q4 2024

US Total Retail Sales Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

Worldwide Ecommerce Benchmarks: Q4 2024

Worldwide Ecommerce Benchmarks: Q4 2024

Report
Sep 30, 2024

This is the first installment of our “Retail and Ecommerce Sales Benchmarks” series, which helps retailers calibrate their sales mix against the market.

Powerful data and analysis on nearly every digital topic.

Become a Client

Want more marketing insights?

Sign up for EMARKETER Daily, our free newsletter.

By clicking "Sign Up", you agree to receive emails from EMARKETER (e.g. FYIs, partner content, webinars, and other offers) and accept our Terms of Service and Privacy Policy. You can opt-out at any time.

Thanks for signing up for our newsletter!

You can read recent articles from EMARKETER here.
Already have a subscription?Sign In
Access All Charts and Data
  • Learn about what technologies are transforming your industry
  • Gain exclusive perspectives from top industry leaders
  • Access thousands of data sets and forecasts via our iconic charts
Become a Client
or