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Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon
How Some Retailers Are Innovating in the Digital Grocery Space

How Some Retailers Are Innovating in the Digital Grocery Space

Article
Nov 01, 2018

Online grocery sales are reaching a tipping point, a fact that was a given at the inaugural Groceryshop conference held this week. Overall themes of digital transformation and the power of the consumer emerged while Amazon was mentioned less often than you might think.

How US Brands Can Leverage Amazon for International Expansion

How US Brands Can Leverage Amazon for International Expansion

Interview
Oct 31, 2018

Quartile's Daniel Knijik and Alfaparf's Andrea Omodei explain why Amazon is an important sales and marketing tool for brands expanding internationally.

Sizing Up Amazon as It Heads into the Holiday Season

Audio
Oct 30, 2018

In the latest episode of eMarketer's "Behind the Numbers" podcast, analysts Nicole Perrin and Andrew Lipsman dig into Amazon's latest results and consider the commerce giant's prospects as it heads into the crucial fourth quarter.

Are Kids and Teens Using Smart Speakers?

Article
Oct 29, 2018

Kids and teens may not be old enough to buy a smart speaker, but that's not stopping them from spending a lot of time with voice technology.

Pricing Optimization Is More Than a Numbers Game

Pricing Optimization Is More Than a Numbers Game

Article
Oct 29, 2018

Price is one of the most important factors for shoppers, so it's paramount that retailers get it right.

Key Takeaways from Amazon's Latest Results

Article
Oct 26, 2018

There were no major announcements akin to the Prime membership fee increase earlier this year. But Prime is playing a prominent role in Amazon's growth, as are a few other factors.

Should Online Retailers Blacklist Serial Returners?

Should Online Retailers Blacklist Serial Returners?

Article
Oct 25, 2018

Following Amazon’s decision to ban consumers suspected of abusing its return policy, 61% of US retailers in a recent Brightpearl survey said they would consider a similar move to rid themselves of serial returners.

Netflix Wears Streaming Crown as Competitors Lay Siege

Audio
Oct 24, 2018

In today's episode of "Behind the Numbers," eMarketer's Paul Verna breaks down Netflix's latest results and asks who are its most credible challengers in the streaming space?

The Weekly Listen: HQ2 Nail-Biter, Blockchain Bobble, and the Sweet Taste of Virtual Reality

Audio
Oct 21, 2018

Every week on eMarketer’s “Behind the Numbers” podcast, we take a few minutes to discuss some of the most intriguing headlines of the past seven days. This week, some of the topics we’re talking about include Amazon's hunt for the perfect second home, a blockchain startup comes up short with a crypto offering, and a new study suggests that virtual reality can actually tingle the taste buds.

Did Sears' Digital Deficit Lead to its Demise?

Article
Oct 17, 2018

News this week of Sears filing for bankruptcy protection wasn't exactly a shock to anyone. According to a new Adthena study that looked into how digital commerce competition affected Sears, the retailer fared poorly compared with its counterparts.

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US Ad Spending 2018

US Ad Spending 2018

Report
Oct 16, 2018

Our updated US ad spending forecast shows digital ad spending outpacing expectations. Digital media will capture $111.14 billion in ad dollars in 2018 and surpass traditional media ad spending by 2019, according to our latest estimates.

How Snapchat Users Shop

How Snapchat Users Shop

Article
Oct 15, 2018

Social media is hardly synonymous with shopping, but that hasn't stopped social platforms from positioning themselves as pseudo-retailers.

The Mattress Podcast

Article
Oct 15, 2018

First books, now … mattresses? Amazon and a host of new brands are shaking up the mattress industry and remaking the customer journey. eMarketer’s Andrew Lipsman lays out the facts and data.

US Programmatic Ad Spending Forecast Update 2018

US Programmatic Ad Spending Forecast Update 2018

Report
Oct 11, 2018

Today, more than four of every five US digital display ad dollars transact programmatically. This report looks at the trends driving programmatic ad spending to $68.87 billion by 2020, breaking it down by transaction type, format and device.

Holiday Shoppers Choose the Same Stores Online and Offline

Holiday Shoppers Choose the Same Stores Online and Offline

Article
Oct 10, 2018

Consumer sentiment indicates that shoppers are feeling flush this holiday season. More are confident about the economy and plan to up their gift spending this year. According to a September 2018 Field Agent study, US holiday shoppers said they would spend more in all holiday categories, including gifts, groceries for meals and decorations.

Artificial Intelligence Incubators

Artificial Intelligence Incubators

Report
Oct 09, 2018

Canada’s AI scene is hot and centers around a few key cities that are home to universities, startups and large enterprises determined to change digital marketing for the better.

Holiday Shopping 2018

Holiday Shopping 2018

Report
Oct 08, 2018

A positive US macroeconomic backdrop points to strong growth across every retail channel, but retailers should pay attention to seven key trends that will determine their ultimate success for the 2018 holiday season.

The Weekly Listen: Facebook's Security Breach, Amazon Increases Minimum Wage, and a Presidential Alert

Article
Oct 07, 2018

Every week on eMarketer’s “Behind the Numbers” podcast, we take a few minutes to discuss some of the most intriguing headlines of the past seven days. This week, some of the topics we’re talking about include a security breach at Facebook that exposed roughly 50 million accounts and how Amazon has increased its minimum wage to $15 an hour.

Why Data Matters This Holiday Season

Why Data Matters This Holiday Season

Interview
Oct 04, 2018

Focusing on the holiday season is important, but incorporating the data you've collected year-round will likely make it more actionable. George Gallate, principal at MKTG2.U, spoke with eMarketer's Danielle Drolet about how retailers can leverage the data they've collected throughout the year for an effective holiday customer experience.

Q3 2018 Digital Video Trends

Q3 2018 Digital Video Trends

Report
Sep 27, 2018

Video monetization is strong across advertising and consumer-supported platforms, signaling overall health in the market. As new digital platforms emerge and existing ones solidify their positions, viewing continues to veer away from linear TV and toward digitally connected screens of all sizes and types.

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