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Candy, Chocolates, & Confectionery
Overall
by Product Category
Source: EMARKETER Forecast, October 2026 - November 2026
Note: includes foods that people regularly buy from a grocery store; for at-home consumption; excludes restaurant, food service, and drinking place sales
Additional Note: Candy and confectionery includes chocolate, hard candy and lollipops, gummies, soft candy, chews, mints and breath fresheners, gum, marshmallows, international and specialty candy, and other such products. Sales can occur through channels outside of traditional grocers or supermarkets, such as warehouse clubs and superstores, convenience stores, gas stations, pharmacies, drugstores, and online delivery and meal-kit subscription services. EMARKETER benchmarks its US total retail sales figures against US Department of Commerce data from 2018 onward. The last full year measured was 2025.
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues of major online retailers, consumer online buying trends, and macro-level economic conditions.