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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

February 1, 2026

Over 180 Million People Will Watch YouTube via Connected TV in 2026, (millions of US YouTube connected TV (CTV) viewers, % change, and % of total YouTube viewers, 2024-2030)

Over 180 Million People Will Watch YouTube via Connected TV in 2026, (millions of US YouTube connected TV (CTV) viewers, % change, and % of total YouTube viewers, 2024-2030)
Over 180 Million People Will Watch YouTube via Connected TV in 2026, (millions of US YouTube connected TV (CTV) viewers, % change, and % of total YouTube viewers, 2024-2030) | EMARKETER