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October 1, 2025

Nearly Half of Influencer Marketing Agencies Say Brands Are Asking for Guidance on AI

Nearly Half of Influencer Marketing Agencies Say Brands Are Asking for Guidance on AI

Methodology

Data is from the October 2025 CreatorIQ and Sapio Research "2025-2026 State of Creator Marketing Report." 1,723 respondents worldwide—including 747 brands, 676 agencies, and 300 creators—in Australia, Canada, France, Germany, Netherlands, UK, United Arab Emirates, and US were surveyed during June-July 2025.
Nearly Half of Influencer Marketing Agencies Say Brands Are Asking for Guidance on AI | EMARKETER