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August 14, 2025

Users 45 and Older Are Outpacing the Growth of Younger Demographics on TikTok

Users 45 and Older Are Outpacing the Growth of Younger Demographics on TikTok

Featured In

TikTok adoption skyrockets among older consumers, proving their enduring buying powerOlder adults outpace younger generations on TikTok

Chart Title

Users 45 and Older Are Outpacing the Growth of Younger Demographics on TikTok

Publication Date

August 14, 2025

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Featured In

TikTok adoption skyrockets among older consumers, proving their enduring buying powerOlder adults outpace younger generations on TikTok
Topics
Social Media UsageAdultsGeneration ZMillennialsGeneration XBaby BoomersUnited States
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Users 45 and Older Are Outpacing the Growth of Younger Demographics on TikTok | EMARKETER