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Boost your brand and generate demand with media programs.

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Register for an upcoming webinar and track which industry events our analysts attend.

Listen to our podcast, Behind the Numbers for the latest news and insights.

Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

July 1, 2025

Streaming Platforms Accrue 5 Ad Cents per Viewing Hour, Far Less Than the 17 Cents per Hour for Traditional TV

Featured In

5 Overlooked Digital Ad Opportunities

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Streaming Platforms Accrue 5 Ad Cents per Viewing Hour, Far Less Than the 17 Cents per Hour for Traditional TV

Publication Date

July 1, 2025

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Featured In

5 Overlooked Digital Ad Opportunities

Topics

Time Spent with Media TV Ad Spending TV Digital Video Ad Spending Digital Video Video-on-Demand (VOD)United States

Streaming Platforms Accrue 5 Ad Cents per Viewing Hour, Far Less Than the 17 Cents per Hour for Traditional TV | EMARKETER