YouTube Isn't as Big as Most Analysts Thought—What that Meant for eMarketer's Estimates

US Mobile Ad Spend in 2019 Was Lower than Previously Estimated

How Could Disney+ Reshape Kids’ Digital Video Consumption?

This Election Year, the Political Ad Whack-a-Mole Game Will Continue

Digital Ad Spending Growth Worldwide, by Device and Format, 2019-2021 (% change)

Privacy, Brexit and Video Take Center Stage

UK Key Digital Trends 2020

Video Ad Performance Metrics in France and Germany: Viewability Rate* and In-View Time, Q4 2019 (among impressions measured by Meetrics )

Our Predictions for What Will Matter to Marketers

2020 TV and Video Trends

US Digital and Total Media Ad Spending, by Format, 2014-2020 (billions)

US Digital and Total Media Ad Spending Growth, by Format, 2014-2020 (% change)

US Mobile Ad Spending, by Format, 2015-2020 (billions, % change and % of total digital spending)

Types of Mobile Media on Which Marketers in China Will Spend Advertising, 2019 & 2020 (% of respondents)

Digital Ad Spending in Canada, by Format and Language, 2017 & 2018 (millions of C$ and % change)

Digital Ad Spending in France, by Format and Device, 2018-2020 (millions of €, % change and % of total media ad spending)

Connected TV Ad Spending Surges Ahead

Q4 2019 Digital Video Trends

Media that US Agency and Marketing Professionals Have Decreased* Budget from vs. Media that Retained/Benefited from Budget Reallocation due to the Coronavirus, March 2020 (% of respondents)

Digital Ad Spending Share in Hong Kong, by Format, 2019 & 2020 (% of total media ad spending)

Digital Ad Spending Growth and Share in China, by Format, 2019-2021 (% change and % of total)

Digital In-stream vs. Outstream Video Ad Spending in Russia , 2018-2024 (billions of Russian rubles )

Share of 2019 Digital Ad Spending According to Travel Marketers in North America, Oct 2019 (% of total)

Digital Ad Spending Share According to Travel Marketers Worldwide, by Region, 2019 (% of total)

eMarketer's forecasts, data and statistics include estimates for digital video ad spending by device (mobile, desktop/laptop), and by US industry (automotive, CPG and consumer products, financial service, healthcare and pharma, media and entertainment, retail, telecomm, electronics and computers, and travel). Also includes upfront digital video ad spending, video ad spending per digital video viewer, and programmatic video ad spend by device. Digital video ad spending estimates for US, UK, Canada, China. eMarketer's reports, charts, interviews and forecasts provide you with data and insights to answer a variety of questions such as:

Digital Video Ad Spending

Desktop/Laptop Ad Spending

Digital Ad Spending

Display Ad Spending

Mobile Ad Spending

Programmatic Ad Spending

Total Media Ad Spending

Video Ad Spending

Desktop/Laptop Ad Spending, US

Digital Ad Spending, US

Digital Ad Spending, by Industry, US

Display Ad Spending, US

Programmatic Ad Spending, US

Total Media Ad Spending, US

Upfront Digital Video Ad Spending, US

Video Ad Spending, US

How has digital video ad spending changed from last year?

What are the trends in digital video ad spending?

How much digital video ad spending is on mobile?

Social Media and News Services Propel Live Streaming During Coronavirus Pandemic

Q1 2020 Digital Video Trends

Our estimates of digital and total media ad spending in 2007-2009

Looking Back at the Great Recession, as the World Faces a Coronavirus Pandemic

Newcomers Challenge Netflix’s Throne

US Subscription Video Landscape 2020

Identifying Key Distinctions Across Age Groups, from Teens to Baby Boomers

Canada Digital Habits by Generation

Digital Video Ad Spending

Reports

Q1 2020 Digital Video Trends

More Reports

Looking Back at the Great Recession, as the World Faces a Coronavirus Pandemic

US Subscription Video Landscape 2020

Canada Digital Habits by Generation