Digital Video Ad Spending
- How has digital video ad spending changed from last year?
- What are the trends in digital video ad spending?
- How much digital video ad spending is on mobile?
The social platforms are getting serious about long-form shows. Here’s what’s driving Facebook, Instagram, Snapchat and Twitter toward this form of video—and what advertisers need to know.View this Report
- Desktop/Laptop Ad Spending
- Digital Ad Spending
- Display Ad Spending
- Mobile Ad Spending
- Programmatic Ad Spending
- TV vs Video Ad Spending
- Total Media Ad Spending
- Video Ad Spending
- Desktop/Laptop Ad Spending, US
- Digital Ad Spending, by Industry, US
- Display Ad Spending, US
- Programmatic Ad Spending, US
- TV vs Video Ad Spending, US
- Total Media Ad Spending, US
- Upfront Digital Video Ad Spending, US
Arun Pattabhiraman, vice president and global head of marketing for mobile advertising platform InMobi, explains how digital advertising in India is chipping away at traditional media ad spending thanks to the country's growth in smartphone users.
Vice President, Global Head of Marketing
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How Much Are Marketers Spending on Social Video Advertising?
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Video ad spending on social properties is growing rapidly. In the latest episode of eMarketer's "Behind the Numbers," we break out highlights of our new forecast for social video ad spending, and dig into the growth drivers.
Ads.txt Demonstrates Why Video Is Fraudsters' Favorite Ad Format
Jul 26, 2018
The Guardian’s ad-buying test shows that domain spoofing is rampant for video inventory, but not display.
Digital Video Ad Spending Share According to US Senior Ad Buyers, by Platform, 2017-2019 (% of total)
Jul 13, 2018
Digital Ad Spending Worldwide, by Format, 2017-2023
Jul 13, 2018
Allocation of Digital Ad Spending on Amazon According to US Senior Ad Buyers, by Product, July 2018 (% of respondents)
Jul 13, 2018
Percent of TV/Video Campaigns Planned Across Digital and Linear Channels According to US Agencies and Marketers, 2017 & 2018 (% of respondents)
Jun 26, 2018
UK Digital Publisher Revenue Growth, by Format, Q1 2018 (% change vs. same period of prior year)
Jun 21, 2018
US Total Media Ad Spending Growth, by Format and Media, 2018 & 2019 (billions and % change vs. prior year)
Jun 18, 2018
US Total Media Ad and Marketing Spending, by Media/Segment, 2014-2020 (billions and % change)
Jun 17, 2018