Already have a subscription?Sign In
Access All Charts and Data
Access All Charts and Data
Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
September 1, 2024
Live Sports Viewers Increasingly Embrace Digital (millions of US live sports viewers, by distribution method, 2022-2027)
Featured In
US Sports Streaming 2024Live sports viewers increasingly embrace digitalMore than 100 million people will watch live sports via digital this yearNetflix’s glitchy boxing bout casts shadow over streamer's NFL Christmas plansWhat sports’ shift to streaming means for advertisersDigital sports viewership surpasses traditional TV for the first timeSuper Bowl LIX breaks viewership records, driven by broadcast and streaming growthModelo increases college basketball ad spend to capitalize on live sports opportunities5 key stats illustrating why March Madness gets big play with marketersYouTube secures rights to first NFL game of the season as streamers vie for sports rightsNBCU bids for MLB rights as it looks to become the go-to for sports audiencesTikTok and Apple TV double down on sports with renewed MLS dealESPN and Fox team up to offer sports-centric streaming bundleAmazon’s Upfront growth driven by Prime Video’s sports pushIllegal sports streaming will thrive despite Streameast shutdownYouTube breaks viewership records with Brazilian NFL broadcastAmazon deepens ties with NBA with FanDuel, AWS partnershipChart Title
Live Sports Viewers Increasingly Embrace Digital (millions of US live sports viewers, by distribution method, 2022-2027)Publication Date
September 1, 2024
Sources
Source information is only available to PRO subscribers.