Share of Time Spent Viewing OTT Streaming Video Worldwide, by Device, Q3 2020 (% of total)
Data was provided to eMarketer by Conviva.
Data is from an October 2020 Conviva report titled "State of Streaming Q3 2020." Conviva's proprietary sensor technology tracks 100 billion streams per year across 3 billion applications for over 250 OTT publisher brands worldwide. Video content measured includes movies, episodic TV shows, live linear television, and live sports. Year-over-year comparisons are normalized at the customer level for accurate representations of industry growth.