April 23, 2019

Leading Product Categories that US Internet Users Prefer to Both Research and Buy Online, Jan 2019 (% of respondents)


US consumers were asked which method of shopping they prefer for each product category. For each product category, consumers selected which combination of researching and buying in-store or online they prefer. Some of the product categories included were personal electronics, household appliances, ... clothing, health products, shoes, and beauty products. More