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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

April 29, 2019

How Do US Agency and Marketing Professionals Expect Select Channels of TV/Digital Video Ad Spending to Change? (% of respondents, March 2019)

How Do US Agency and Marketing Professionals Expect Select Channels of TV/Digital Video Ad Spending to Change? (% of respondents, March 2019)

Description

US ad buyers were asked how they expect their TV and online video ad spending to change in the next 12 months. Types of TV/video channels included in this chart are desktop and mobile video, advanced TV, OTT/connected TV and broadcast/cable TV.