Mobile Ad Spending
- How much growth has there been in mobile ad spending?
- What share of digital ad spending is mobile?
- What formats are getting the most mobile ad spending?
Reports
Mobile Video Advertising 2019
Mobile video ad spending will grow at a steady clip over the next few years. New ad units and formats like rewarded ads, 6-second nonskippable ads and vertical videos growing in importance for marketers.
View this ReportForecasts
- Digital Ad Spending
- Display Ad Spending
- Mobile Ad Spending
- Mobile App Ad Spending & Revenues
- Programmatic Ad Spending
- Total Media Ad Spending
- Video Ad Spending
- B2B Digital Ad Spending, US
- Baidu, Worldwide
- Digital Ad Revenues, by Company, US
- Digital Ad Spending, US
- Digital Ad Spending, by Industry, US
- Mobile Ad Spending, By Country
- Mobile Ad Spending, North America
- Mobile Ad Spending, US
Interviews
How Header Bidding Is Moving Into Apps
Casie Jordan, director of professional services at MoPub, spoke about how app publishers are adjusting the ways they sell inventory programmatically.
Casie Jordan
Director, Professional Services
MoPub
Charts
There are 1074 charts about 'Mobile Ad Spending'
Most Recent Charts
Mobile Programmatic Ad Spending in France, 2016-2020 (millions of €, % change and % of total mobile ad spending)
Mobile Programmatic Ad Spending in France, by Transaction Method, 2016-2020 (millions of €, % change and % of total mobile programmatic ad spending)
Mobile Programmatic Ad Spending in Germany, 2016-2020 (millions of €, % change and % of total mobile ad spending)
Mobile Programmatic Ad Spending in Germany, by Transaction Method, 2016-2020 (millions of €, % change, % of total mobile programmatic ad spending)
US Digital B2B Ad Spending, Desktop/Laptop vs. Mobile, 2015-2019 (billions and % change)
More On: Mobile Ad Spending
See AllUS Digital Advertising Snapshot
Dec 21, 2018
Did you know that digital advertising in the US is on pace to surpass traditional media ad spending by 2019?
Digital Ad Spending in France, by Media, 2018 & 2019 (millions of €, % change and % of total)
Dec 03, 2018
US Total and Digital Media Ad Spending Growth, by Format/Media, 2018 & 2019 (billions and % change)
Dec 03, 2018
Is App-Install Fraud on the Rise?
Nov 19, 2018
Fraudsters are trying to make a buck off the ad dollars that flow to mobile. Some research suggests that more than one-quarter of app installs are fraudulent.
