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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

April 25, 2019

Are US Internet Users Comfortable with Targeted Digital Advertising? (% of respondents, by demographic, April 2019)

Are US Internet Users Comfortable with Targeted Digital Advertising? (% of respondents, by demographic, April 2019)

Description

A survey asked US consumers whether they're comfortable with targeted online advertising, given the personal info that is tracked. This chart shows responses broken out by age (Millennials, Generation X, Baby Boomers, Seniors) and by education level (high school, some college, college graduate).