Newsletter sign-up

Does my company subscribe?

Contact Sales:1-800-405-0844

Products

See All Solutions →

By Product EMARKETER PRO+Analyst Access Program

By Use Case Determine Market Sizing Develop Strategies Allocate Budget Benchmark Performance Win New Business Develop Go-to-Market Strategy Stay Informed Thought Leadership See All Use Cases →

Advertising & Sponsorship

Boost your brand and generate demand with media programs.

Events & Resources

Learning Center

Read through guides, explore resource hubs, and sample our coverage.

Register for an upcoming webinar and track which industry events our analysts attend.

Listen to our podcast, Behind the Numbers for the latest news and insights.

Latest Articles

Explore our Research →

About

Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Join the Team →

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Already have a subscription?

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

May 23, 2018

Average Time Spent per Day Watching Linear vs. Streaming TV Among Affluent Internet Users in France, Germany and the UK, Q1 2018 (hrs:mins)

Description

According to Q1 2018 data, affluent internet users in the UK, France, and Germany spent the most average time per day watching linear TV instead of streaming TV. Users spent over 2 hours daily watching linear TV (traditional TV through cable or satellite services).

Featured In

Affluents in France, Germany and the UK

Share

Chart Title

Average Time Spent per Day Watching Linear vs. Streaming TV Among Affluent Internet Users in France, Germany and the UK, Q1 2018 (hrs:mins)

Publication Date

May 23, 2018

Sources

Source information is only available to PRO subscribers.

Featured In

Affluents in France, Germany and the UK

Topics

Digital Video TV Affluent Time Spent with Media France Germany United Kingdom

Daily News

From rebrand to reversal: Cracker Barrel’s 6-day identity crisis

From rebrand to reversal: Cracker Barrel’s 6-day identity crisis

Most TV viewers hit pause for over a minute

Most TV viewers hit pause for over a minute

Retailers bet on Meta’s AI-powered ad suite

Retailers bet on Meta’s AI-powered ad suite

Google slashes management layers, sharpens efficiency push

Google slashes management layers, sharpens efficiency push

Commerce media evolves as AI, offsite, and new verticals reshape the landscape

Commerce media evolves as AI, offsite, and new verticals reshape the landscape

Streaming surpasses broadcast and cable for Black audiences

Streaming surpasses broadcast and cable for Black audiences

Shoppers do their homework before heading to stores

Shoppers do their homework before heading to stores

How grocers are using AI today—and what’s next

How grocers are using AI today—and what’s next

Apparel winners and losers in 2025

Apparel winners and losers in 2025

Controversial Sydney Sweeney campaign helped American Eagle get back on track

Controversial Sydney Sweeney campaign helped American Eagle get back on track

Scented billboards, trending trucks, and a sporting goods studio: August’s most interesting retailers

Scented billboards, trending trucks, and a sporting goods studio: August’s most interesting ...

Banks’ NFL ads outperformed their other ads across platforms

Banks’ NFL ads outperformed their other ads across platforms

Meta’s AI brain drain raises retention concerns

Meta’s AI brain drain raises retention concerns

The Ad Dollars & Attention Mismatch—The Big Screen Ad Spend Gap, YouTube’s CTV Edge, and More | Behind the Numbers

The Ad Dollars & Attention Mismatch—The Big Screen Ad Spend Gap, YouTube’s CTV Edge, and More | ...

Dick’s, Urban Outfitters CEOs point to consumer resilience

Dick’s, Urban Outfitters CEOs point to consumer resilience

Latest Reports

The Pulse of the Consumer: Personal Care and Beauty Survey 2025

The Pulse of the Consumer: Personal Care and Beauty Survey 2025

Voice Assistant User Forecast 2025

Voice Assistant User Forecast 2025

How Consumers Perceive GenAI in Media

How Consumers Perceive GenAI in Media

Canada Ad Spending Benchmarks: 2025

Canada Ad Spending Benchmarks: 2025

Europe In-Store Retail Media

Europe In-Store Retail Media

What the Rise of GenAI Assistants Means for Social Media

What the Rise of GenAI Assistants Means for Social Media

Banking Trends H2 2025

Banking Trends H2 2025

Latin America Retail Media Ad Spending Forecast 2025

Latin America Retail Media Ad Spending Forecast 2025

US B2B Marketing Data Spending Forecast 2025

US B2B Marketing Data Spending Forecast 2025

Black, Hispanic, and Asian Consumers’ Healthcare Attitudes and Behaviors

Black, Hispanic, and Asian Consumers’ Healthcare Attitudes and Behaviors

Infopack: South Korea Digital and Consumer Landscape 2025

Infopack: South Korea Digital and Consumer Landscape 2025

Europe Digital Ad Spending 2025

Europe Digital Ad Spending 2025

US B2B Martech Spending Forecast 2025

US B2B Martech Spending Forecast 2025

Consumer Distrust in Healthcare 2025

Consumer Distrust in Healthcare 2025

Infopack: Japan 2025

Infopack: Japan 2025

Popular on EMARKETER

Google’s Ad Manager courts agencies as potential breakup looms

Google’s Ad Manager courts agencies as potential breakup looms

Peacock joins Prime Video’s streaming ecosystem, unlocking opportunities for brands

Peacock joins Prime Video’s streaming ecosystem, unlocking opportunities for brands

Google spared worst-case breakup as search ads empire stays intact

Google spared worst-case breakup as search ads empire stays intact

Instagram Reels picture-in-picture feature will reach consumers in passive moments

Instagram Reels picture-in-picture feature will reach consumers in passive moments

Perplexity’s ad chief departs as AI search struggles to monetize

Perplexity’s ad chief departs as AI search struggles to monetize

From rebrand to reversal: Cracker Barrel’s 6-day identity crisis

From rebrand to reversal: Cracker Barrel’s 6-day identity crisis

Most TV viewers hit pause for over a minute

Most TV viewers hit pause for over a minute

Despite daily AI use, most social teams spend little and don’t measure results

Despite daily AI use, most social teams spend little and don’t measure results

Google’s grip on search weakens as AI tools gain ground, reshape path to product discovery

Google’s grip on search weakens as AI tools gain ground, reshape path to product discovery

Retailers bet on Meta’s AI-powered ad suite

Retailers bet on Meta’s AI-powered ad suite

Meta brings control to advertisers as it allows for terms to be excluded from AI generated ad copy

Meta brings control to advertisers as it allows for terms to be excluded from AI generated ad copy

CPG turmoil opens door for private labels

CPG turmoil opens door for private labels

Gen Z holiday budgets will shrink nearly 23% this season

Gen Z holiday budgets will shrink nearly 23% this season

Google slashes management layers, sharpens efficiency push

Google slashes management layers, sharpens efficiency push

How Consumers Perceive GenAI in Media

How Consumers Perceive GenAI in Media

"Behind the Numbers" Podcast

How the New ESPN App Will Change TV Forever | Behind the Numbers

How the New ESPN App Will Change TV Forever | Behind the Numbers

Did Target Bet Right on Its New CEO? The To-Do List That Could Make or Break the Brand | Reimagining ...

The Other Social Platforms—Pinterest’s AI Push, Snap’s Attention Bet, and Reddit’s Bid for Ad Dollars | Behind the Numbers

The Other Social Platforms—Pinterest’s AI Push, Snap’s Attention Bet, and Reddit’s Bid for Ad ...

The Ad Dollars & Attention Mismatch—The Big Screen Ad Spend Gap, YouTube’s CTV Edge, and More | Behind the Numbers

The Ad Dollars & Attention Mismatch—The Big Screen Ad Spend Gap, YouTube’s CTV Edge, and More | ...

The Unofficial Most Interesting Retailers List (August) | Reimagining Retail

The Unofficial Most Interesting Retailers List (August) | Reimagining Retail

The Death of the Click: How AI Is Reshaping the Internet’s Business Model with CMO Huddles’ Drew Neisser | Behind the Numbers

The Death of the Click: How AI Is Reshaping the Internet’s Business Model with CMO Huddles’ Drew ...

What If? The Future of Digital — Browsers AI Battleground, Agentic Shopping Fails, and GenAI Creates Jobs | Behind the Numbers

What If? The Future of Digital — Browsers AI Battleground, Agentic Shopping Fails, and GenAI Creates ...

Retail Partnership Playbook: How to Choose and Build Powerful Collaborations with Mack Weldon | Reimagining Retail

Retail Partnership Playbook: How to Choose and Build Powerful Collaborations with Mack Weldon | ...

Late Show Canceled & an NFL–ESPN Mega Deal: Has Streaming Finally Beaten Linear TV? | Behind the Numbers

Late Show Canceled & an NFL–ESPN Mega Deal: Has Streaming Finally Beaten Linear TV? | Behind the ...

How Amazon is Weathering Tariffs, Prime Day’s Surprise, and the AI Bracelet of the Future | Behind the Numbers

How Amazon is Weathering Tariffs, Prime Day’s Surprise, and the AI Bracelet of the Future | Behind ...

Sydney Sweeney's American Eagle Ad—When Marketing Misses the Mark, Can Brands Bounce Back? | Reimagining Retail

Sydney Sweeney's American Eagle Ad—When Marketing Misses the Mark, Can Brands Bounce Back? | ...

Why It Will be Hard for FMN's to Play the Same Game as Other Commerce Media Folks | The Banking & Payments Show

Why It Will be Hard for FMN's to Play the Same Game as Other Commerce Media Folks | The ...

Google’s AI Overviews Turned One: Is It Already Game Over for AI Search Competitors? | Behind the Numbers

Google’s AI Overviews Turned One: Is It Already Game Over for AI Search Competitors? | Behind the ...

Retail’s New Calendar: How Summerween and Christmas in July Are Changing Shopping | Reimagining Retail

Retail’s New Calendar: How Summerween and Christmas in July Are Changing Shopping | Reimagining ...

X After Yaccarino: What Her Exit Tells Us About the Road Ahead | Behind the Numbers

X After Yaccarino: What Her Exit Tells Us About the Road Ahead | Behind the Numbers

Trending in United States

Peacock joins Prime Video’s streaming ecosystem, unlocking opportunities for brands

Peacock joins Prime Video’s streaming ecosystem, unlocking opportunities for brands

Google’s Ad Manager courts agencies as potential breakup looms

Google’s Ad Manager courts agencies as potential breakup looms

Google spared worst-case breakup as search ads empire stays intact

Google spared worst-case breakup as search ads empire stays intact

Perplexity’s ad chief departs as AI search struggles to monetize

Perplexity’s ad chief departs as AI search struggles to monetize

Instagram Reels picture-in-picture feature will reach consumers in passive moments

Instagram Reels picture-in-picture feature will reach consumers in passive moments

Google makes video central to future growth with Vids

Google makes video central to future growth with Vids

Most TV viewers hit pause for over a minute

Most TV viewers hit pause for over a minute

Google’s grip on search weakens as AI tools gain ground, reshape path to product discovery

Google’s grip on search weakens as AI tools gain ground, reshape path to product discovery

Retailers bet on Meta’s AI-powered ad suite

Retailers bet on Meta’s AI-powered ad suite

CPG turmoil opens door for private labels

CPG turmoil opens door for private labels

From rebrand to reversal: Cracker Barrel’s 6-day identity crisis

From rebrand to reversal: Cracker Barrel’s 6-day identity crisis

How Consumers Perceive GenAI in Media

How Consumers Perceive GenAI in Media

Gen Z holiday budgets will shrink nearly 23% this season

Gen Z holiday budgets will shrink nearly 23% this season

Despite daily AI use, most social teams spend little and don’t measure results

Despite daily AI use, most social teams spend little and don’t measure results

Meta brings control to advertisers as it allows for terms to be excluded from AI generated ad copy

Meta brings control to advertisers as it allows for terms to be excluded from AI generated ad copy