On today's episode, we discuss whether Pinterest can become the definitive online shopping mall, what a virtual convenience store looks like, how marketing budgets are changing, the promise of food delivered to your fridge, an unpopular opinion about Prime Day, where the baseball term "bullpen" came from, and more. Tune in to the discussion with our analysts Suzy Davidkhanian and Blake Droesch and director of forecasting Oscar Orozco.
Prime Day swoops in to fill the personal data vacuum: The two-day sales event is a chance for Amazon to eat up more of the digital ad market.
Could influencers help mitigate against slowing Prime Day sales? Amazon is incorporating “creator houses” into its plans for this week’s sale.
Prime Day isn’t impervious to economic slowdown, but it’ll do just fine: We still expect the event to generate more than $12.5 in revenues this year—and boost spending on other sites too.
Retailers look to promotional shopping events like Prime Day to juice sales: Amazon, Alibaba, Walmart, and others hope the prospect of a good deal will lure customers in.
Amazon Prime Day 2022 comes as ecommerce is buffeted by rising ad and supply chain costs and softening growth. This report provides a Prime Day sales forecast for the US, and a breakdown of strategies brands should use during the midsummer event.
A proposed antitrust bill could end Amazon Prime as we know it: The retail giant is ramping up its fight against “degrading” regulations as it seeks to maintain its ecommerce dominance.
How should businesses view these global trends and events? How are behaviors and spending changing? In this report, Insider Intelligence analysts weigh in on the questions they’re being asked by both clients and the media about the shifting landscape in key areas like digital advertising, retail and ecommerce, and financial services.
Amazon announces “Black Friday-worthy” deals are starting earlier than ever: Following Prime Day 2020's success as a preamble to the holiday season, Amazon is rolling out discounts early—and competitors are following suit.
On today's episode, we discuss Amazon's Q2 performance of its retail business, some takeaways from its Prime offering, and where it stands on its physical stores strategy. We then talk about capitalizing on the subscription box trend, how buy-now-pay-later users are different from credit card users, and if malls really are within striking distance of 2019 traffic levels. Tune in to the discussion with eMarketer director of forecasting at Insider Intelligence Cindy Liu.
See where retail foot traffic tripled in Q2
Amazon’s Q2 earnings are tomorrow: Due in part to the coronavirus pandemic, we expect Amazon’s retail sales to best last year’s.
It’s been six years since Amazon’s inaugural Prime Day, and since then, the sales bonanza has evolved from the unofficial kickoff of back-to-school shopping into an event other major retailers try to emulate—so much so that the ecommerce giant has tried to obfuscate when the annual sales day will occur.
As Amazon raked in more than $11 billion in Prime Day sales worldwide, health and beauty product sales boomed on the platform. In a survey conducted by Numerator throughout the event, 28.0% of US Prime Day buyers said they made a purchase in that category. Consumer electronics also made a spark: 27.5% of respondents reported buying tech gear and gadgets.
On today's episode, we discuss how Prime Day performed versus last year, what kind of a halo effect took place, and whether Amazon was able to capture the back-to-school spending. We then talk about augmented reality's ability to help shoppers, what WhatsApp Shops might look like, and how many folks said social media content resulted in them buying products. Tune in to the discussion with eMarketer analyst at Insider Intelligence Blake Droesch.
Amazon’s $300 billion lead over Walmart
Amazon has been moving its shopping holiday around, and now it's next week. Melissa Burdick, co-founder and president at retail media buying technology firm Pacvue, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss what Amazon gets out of having Prime Day in Q2 and the latest in the retail media war.
On today's episode, we discuss whether a digital bank can become a one-stop shop for everything and how consumers are paying for things differently. We then talk about where homeowners are spending the most money, why Etsy bought Depop, and what we expect from Prime Day 2021. Tune in to the discussion with CEO of Inter Shop (part of Banco Inter) Rodrigo Gouveia, eMarketer senior analyst Matteo Ceurvels, and director of forecasting at Insider Intelligence Cindy Liu.
It’s Prime Day in June. Amazon traditionally held Prime Day in mid-July but pushed the event to October last year because of the coronavirus pandemic. (The exception was India, where it took place in August 2020.) This year, Amazon will hold Prime Day on June 21–22.
Prime Day sales will surpass $10 billion
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