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Mobile wallet Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Mobile wallet

Consumers’ password fatigue adds to retailers’ cart abandonment problems

Article
Dec 23, 2024

Digital wallets are solving this with passwordless checkout, which will likely become the industry norm

Apple Pay gets its first real iPhone wallet competitor

Article
Dec 10, 2024

The Vipps wallet in Norway is the first to use Apple’s NFC tech, opening the floodgates for more to deploy the tech.

Payments Trends to Watch in 2025

Payments Trends to Watch in 2025

Report
Dec 10, 2024

Consumer payment method choice will expand in 2025 as real-time “pay by bank,” iPhone NFC access, and digital credentials take center stage. And financial media networks will turn more payment providers into marketers.

Shop Pay’s Cyber 5 performance highlights growth momentum

Article
Dec 03, 2024

The buy button has been on a growth tear since Shopify opened it up to enterprise customers outside of its ecosystem

Consumers aren’t using digital wallets’ non-payment features

Article
Nov 27, 2024

Despite Google Wallet and Apple Wallet’s investments in travel and ID features, adoption has been tepid

EPI’s wero comes to Belgium as slow rollout continues

Article
Nov 26, 2024

The mobile wallet’s scaled-back rollout has been slow. But wero should be able to overcome that thanks to its transformative nature

CFPB will regulate payment apps like banks

Article
Nov 21, 2024

Big Tech will likely challenge the rule in court. Trump’s second term could also make the rule short-lived

Google Pay’s feature innovation can help it steal share from Apple Pay

Article
Nov 19, 2024

They can help Google steal some market share from Apple as it opens up its NFC tech.

The CFPB wants to monitor Google like a bank as lines blur between Big Tech and finance

Article
Nov 15, 2024

The CFPB is trying to supervise large payment apps as the lines between Big Tech and payments blur. But it’s unclear how Trump will shake up the agency

The Mobile Wallet Payments Opportunity

The Mobile Wallet Payments Opportunity

Report
Nov 15, 2024

US retail sales via mobile wallets are growing much faster than overall sales. To meet this demand, wallet providers must address consumer expectations and solve growth hurdles.

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PayPal rolls out Pool Money feature to increase app engagement

Article
Nov 14, 2024

The wallet is pushing new features to help increase app engagement and maintain customer loyalty

Brazil’s Pix gets contactless payment makeover

Brazil’s Pix gets contactless payment makeover

Article
Nov 07, 2024

The capability should help boost Pix’s in-store volume, serving as a roadmap for the US’s FedNow to boost retail adoption

Klarna scores Apple Pay tie-up, leveling the playing field with Affirm

Article
Oct 17, 2024

It’s a large volume opportunity for the BNPL player and helps Klarna compete with. It can also help keep users loyal to Apple as its NFC tech opens up

Adyen’s latest POS terminal brings Klarna and Alipay+ in stores around the US and Europe

Article
Sep 27, 2024

The rollout extends Klarna’s in-store push and bolsters Alipay’s global expansion efforts

Paze is available for U.S. Bank customers

Article
Sep 13, 2024

The digital wallet’s rollout has been slow, but we expect strong uptake in 2025 thanks to its innovative features and bank integrations

Google Wallet adds passport, transit card integrations and expands acceptance network

Article
Sep 12, 2024

Users can now add their US passports and more transit cards to their wallets, and Google is getting more companies to accept these passes

Alibaba opens up walled garden wider with WeChat Pay tie-up

Article
Sep 06, 2024

Like many other payment providers globally, Alibaba is opening up its walled garden to fight off antitrust scrutiny

Zip’s transaction value growth accelerated in FY 2024 despite a shrinking user base

Article
Aug 29, 2024

The BNPL provider expanded its merchant network and pushed in-store. A potential Apple Pay deal could help raise its profile

eBay adds Venmo as a payment option after pulling the plug on Amex cards

Article
Jun 14, 2024

It may be an olive branch for Gen Zers and millennials who may be upset over its decision to stop accepting Amex. It’s a win for Venmo’s monetization journey

Google Wallet updates verification settings to speed up payments

Article
Mar 29, 2024

Consumers can turn off verification for certain purchases to ramp up the wallet’s convenience

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