Debt Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Debt
Growing rift between superprime and subprime means issuers need to rethink their card strategies

Growing rift between superprime and subprime means issuers need to rethink their card strategies

Article
May 01, 2026

Growing superprime and subprime shares hollow out the middle tier—and payment products are following suit.

Banks issue more credit cards but shrink spending limits

Article
Aug 19, 2025

As card demand contracts and consumers pay down debt, banks may be sidelining spend-ready customers before stagflation takes hold.

Rising mortgage delinquencies spell trouble for lenders

Article
Jul 10, 2025

The news: A recent Equifax report indicates that consumers are struggling with their household financial health and ability to pay mortgages. This will have a negative impact on the home lending market for the foreseeable future. Our take: They’ll need to proactively shift their risk management and lending strategies in anticipation of increased stress on their mortgage portfolios. Meticulously monitoring delinquency rates, enhancing early intervention programs for struggling homeowners, and potentially adjusting underwriting criteria can help mitigate future risks. Banks can also diversify revenue streams beyond traditional mortgage origination to offset potential profitability declines.

AMC’s debt refinancing plan shows theaters can’t count on ads

AMC’s debt refinancing plan shows theaters can’t count on ads

Article
Jul 02, 2025

The news: AMC Entertainment’s stock plummeted 7.4% on Tuesday, per TipRanks, after the chain started running additional ads before screenings—building on AMC’s 27.8% YTD loss. AMC simultaneously announced a debt and financing agreement that included $223 million in new financing for debt maturing in 2026 and converting at least $143 million worth of existing debt into equity. Our take: Higher ad revenues for AMC could offset the chain’s financial difficulties, but its refinancing plan shows ads alone aren’t enough. Investors are seeking a clear path to consistent profitability.

Student loan repayments will dampen credit card recovery

Article
May 15, 2025

Delinquencies for both student loans and credit cards could worsen as borrowers contend with more obligations

The Consumer Debt Elephant in the Room | The Banking & Payments Show

Audio
May 13, 2025

In today’s episode, we talk about how much debt consumers have, which buckets it lives in, and the likelihood of a ‘debt jubilee’. Join the discussion with host and Head of Business Development Rob Rubin, Senior Analyst Grace Broadbent and Senior Director of Forecasting Oscar Orozco.

Affirm expands credit reporting with TransUnion tie-up

Affirm expands credit reporting with TransUnion tie-up

Article
Apr 22, 2025

The BNPL provider is taking the lead on credit reporting as the industry waits for regulatory clarity

Why Gen Zers are turning their backs on credit cards

Article
Apr 11, 2025

Budgeting concerns, high interest rates, and other factors are pushing the generation to alternatives.

Consumers' outlook dims, reliance on credit increases

Article
Mar 11, 2025

Delinquency fears hit the highest since 2020. We look at how issuers can tailor their offerings for a new era of uncertainty.

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Gen Zers may not love BNPL after all

Gen Zers may not love BNPL after all

Article
Feb 07, 2025

They’re still using the payment method, but some are wary the plans lead to overspending

Who benefits if TikTok is banned, Gen Z goes alcohol-free and other key stats from the week

Article
Jan 17, 2025

A lot can happen in a week. Rue21’s customer overlap with TikTok Shop could position the brand to benefit from a potential TikTok ban. Meanwhile, Gen Z consumers are increasingly choosing alcohol-free lifestyles, reflecting health-conscious preferences. Cost-consciousness drives brand switching, but convenience remains key in purchase decisions. Here are five stats that caught our eye this week.

BNPL providers are approving more loan applications—here’s why

Article
Jan 14, 2025

BNPL providers approved 79% of applications in 2022 thanks to counteroffers for subprime borrowers

Revolving consumer credit fell sharply in November

Article
Jan 09, 2025

This deviation from prior months’ trends may signify consumers are starting to pay off their debts and cut back spending

Debit cards dominate grocery purchases—here’s how credit card issuers can gain share

Article
Jan 03, 2025

Credit card issuers can steal share from debit cards by expanding grocery-focused rewards and promoting budgeting tools

Credit card charge-offs totaled $46B through Q3 2024—here’s what to expect in 2025

Article
Jan 02, 2025

Interest rate cuts could help heading into 2025, but consumer financial health remains on shaky ground

Why Gen Z’s credit card activity is raising red flags

Article
Dec 06, 2024

While most Gen Zers are managing their debts, relying on credit cards for everyday spending could spell trouble

Gen Z Consumer Payment Habits 2024

Gen Z Consumer Payment Habits 2024

Report
Dec 04, 2024

Gen Zers are driving growth in both emerging and traditional payment methods as they embrace cards, BNPL, and digital wallets. Payment providers must now align their offerings with Gen Z’s preferences as the cohort’s spending power grows.

Credit card balances contract while issuers blame record APRs on coming late fee rule

Credit card balances contract while issuers blame record APRs on coming late fee rule

Article
Oct 08, 2024

Record APRs are putting off consumers—we look at what this means ahead of issuers’ earnings later this week.

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