The news: American Express rolled out special London-based perks and offerings as a part of its Adventures with Amex series. Our take: Sixty percent of respondents to Amex’s Global Travel Trend Report planned on taking at least one trip for a sporting event this year. Hitching its London adventure rollout to both F1 and Wimbledon can get those travelers to book through Amex’s platform instead of a competitor’s.
The news: Changes to Amex’s and Chase’s credit card welcome offers do away with guaranteed points for new cardholders, per CNET. Our take: Amex and Chase are trying to maximize their marketing appeal while also limiting their rewards costs.
The news: JP Morgan Chase updated its Sapphire Reserve credit cards with enhanced travel and dining rewards and a hefty $795 annual fee, per a press release. Our take: Winnowing down their elite cardholder population will need to be done with a scalpel instead of a cleaver—Chase and Amex are trying to increase their yearly fees slightly out of range for an upwardly-mobile middle class, with reward points geared toward priorities of the comfortably wealthy.
The news: Coinbase will launch its first credit card on the American Express network this fall. Our take: This card could be a strong retention play to keep existing users from using an alternative crypto exchange but likely won’t move the needle on broader adoption.
The news: Chase will let customers transfer credit limits between cards online without having to make a phone call or send a secured message, per a report by the Frequent Miler. Our take: For credit cards courting millennial and Gen Z cardholders, managing and optimizing financial health simply will be critical to securing their loyalty.
The issuer’s increased acceptance on multiple Caribbean islands dovetails with its cardholders’ travel preferences.
The deal received conditional regulatory approval, shaking up the card space and larger financial service industry
The company said its premium base will help it withstand a potential economic slowdown or other macroeconomic concerns
The large card program is in flux, with both its issuer and network partnerships up for grabs
The platform can help the card program better compete with traditional cards from large issuers
Issuers can capitalize on the 46% of users who proactively seek out deals with their cards
We look at how issuers can adjust their strategies to match millennial and Gen Z travel behaviors.
Exclusive events—even when cardholders have to pay to access them—have helped the brand make big gains with Gen Z and millennials.
The expense management platform can help Amex appeal to small businesses that want all-in-one offerings
The tie-up also makes Marqeta a more attractive card partner for fintechs
The tie-up comes two years after Visa, Mastercard, and Discover began working with the firm
Exclusive experiences like this are helping Amex to win over millennials and Gen Zers
Card spend from these factors helped lift revenues 9% YoY
The card’s innovative offering should help it to pick up steam, boosting the network’s volume
The point-of-sale installment offering will face adoption hurdles given growing competition in the country
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