Amazon Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Amazon

Amazon Air launches in India

Article
Jan 23, 2023

We expect retail sales in India to grow 11% this year: That’s enough to make it the fastest-growing market in the world, which is one reason Amazon is investing in the region.

Google cutting 12,000 from its payroll to compensate for pandemic-era errors

Article
Jan 23, 2023

Thousands of Googlers get pink slips: As scavenging continues to rise among other industries, terminated workers shouldn’t be jobless for long. Meanwhile, Google is laser-focused on a revenue-driven AI strategy.

Whole Foods looks to open 30 new stores a year

Article
Jan 20, 2023

Amazon-owned Whole Foods is in expansion mode: While its parent company looks to cut costs, the high-end grocer sees an opportunity to attract consumers as they return to in-store shopping.

How to win the advertising battle on Amazon: Search and display strategies to jump-start 2023 sales

Article
Jan 19, 2023

Many brands are entering the year with flat—or declining—budgets. You can’t assume what you did last year will work this year, and your average order value and conversion rates could decline from 2022 as consumers continue to be more money-conscious, said Ken Magner, strategist, marketplace search at Tinuiti, in a recent webinar.

How do global retail giants stack up on their home courts?

How do global retail giants stack up on their home courts?

Article
Jan 18, 2023

Alibaba’s retail ecommerce sales in China were nearly twice that of Amazon’s worldwide in 2022, at $1.229 trillion compared with about $657 billion, per our estimates. Latin American competitor Mercado Libre had significantly less ecommerce sales, at nearly $35 billion.

Retail sales rise 6.0% in December, as consumers pulled back on spending

Article
Jan 18, 2023

Consumers pulled back on spending in December: Even as inflation eases, consumers’ diminished spending power is forcing them to make choices about what they buy.

Amazon Fashion teams up with Rent the Runway on resale

Article
Jan 13, 2023

It’s easier than ever to find fashion resale online: The latest example of that is Rent the Runway’s new storefront on Amazon Fashion.

Amazon’s struggles give Walmart an opening

Amazon’s struggles give Walmart an opening

Article
Jan 13, 2023

Walmart has an unprecedented opportunity to gain ground on Amazon: The big-box retailer is taking advantage of the latter’s state of disarray to reassert its dominance and take the lead on innovation.

Amazon hopes to increase checkout dominance via Buy with Prime expansion

Article
Jan 11, 2023

US sellers can now add the checkout feature to their websites, which can help it sweep in more volume and stay competitive.

Asia-Pacific Trends to Watch for 2023

Asia-Pacific Trends to Watch for 2023

Report
Jan 11, 2023

Amid global economic gloom, Asia-Pacific remains a region of digital opportunities in 2023, highlighted by the increasing momentum of the metaverse in China, surging retail sales in India, and burgeoning livestream commerce in Indonesia.

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Delivery has sped up, but US retailers still eat Amazon’s dust

Delivery has sped up, but US retailers still eat Amazon’s dust

Article
Jan 11, 2023

Click-to-door time was as low as 4.4 days in July 2022 for non-Amazon digital retailers in the US, according to NielsenIQ. But Amazon has them beat by a lot, with an average click-to-door speed of 1.9 days.

Latin America Trends to Watch for 2023

Latin America Trends to Watch for 2023

Report
Jan 11, 2023

Latin America’s digital economy is proving resilient despite macroeconomic headwinds. In 2023, marketers and advertisers will focus on reaching consumers across retail media, livestreaming ecommerce, and ad-supported video streaming.

Tech layoffs continue as the Fed signals more rate hikes

Tech layoffs continue as the Fed signals more rate hikes

Article
Jan 09, 2023

Tech’s economic pain isn’t letting up: Economic recovery eludes the tech industry as the Fed targets the overall strong job market’s role in driving inflation. Expect more corporate downsizing.

Worldwide Digital Ad Spending 2023

Worldwide Digital Ad Spending 2023

Report
Jan 09, 2023

A jarring deceleration in ad spending growth has shaken the advertising industry in many parts of the world. However, this softness is not universal, and it is likely to be short-lived.

Amazon layoffs multiply, indicating continued strife in tech sector

Article
Jan 06, 2023

Amazon laying off 18,000: That’s significantly more than previously disclosed and could indicate that widespread job cuts are around the corner for tech companies. Job uncertainty could lead to panic and stall innovation.

Amazon’s cost-cutting measures continue

Article
Jan 06, 2023

Amazon’s 2023 is off to a difficult start: The retailer said it would lay off over 18,000 workers as it prepares to weather global uncertainty.

Health systems should be keeping watchful eyes on Amazon, retail clinics

Health systems should be keeping watchful eyes on Amazon, retail clinics

Article
Jan 05, 2023

Which companies are and aren’t threatening health systems? Incumbent providers should be keeping tabs on retail and tech conglomerates instead of telehealth-focused players.

How Amazon will transform the advertising industry in 2023 and other highly specific retail predictions

How Amazon will transform the advertising industry in 2023 and other highly specific retail predictions

Article
Jan 05, 2023

We all know that 2023 will be the year of retail media, social commerce, and lingering economic uncertainty. But here are some more targeted possibilities for the year ahead.

Shopify rolls out a new service to woo large retailers

Shopify rolls out a new service to woo large retailers

Article
Jan 04, 2023

Can a new service help Shopify attract more enterprise retailers? Commerce Components by Shopify allows large retailers to integrate Shopify’s tools and services into their online platforms.

The Daily: 2023 digital trends—Downgrading digital ad spend, Big Tech solves content moderation, and more

Audio
Jan 04, 2023

On today's episode, we discuss the most important digital trends we're watching in 2023: why we downgraded our digital ad spending numbers (and by how much), why Big Tech will actually solve the content moderation problem, a retail media joint venture to rival Amazon, and more. Tune in to the discussion with our analyst Evelyn Mitchell.

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