Dress-code changes and training investments are meant to improve service and support discovery.

Online marketplaces are taking a bigger share of ecommerce, but rising shopper expectations, tighter margins, and weaker customer relationships are reshaping the opportunity for brands and retailers.

Dedicated GLP-1 shelf space for digestive and pain relief products helped lift Haleon sales 24%, giving health and CPG brands with GLP-1-adjacent items a case to follow.

Expanding its fulfillment network could encourage more grocery spending while narrowing Walmart's convenience advantage.

Walmart's Medicare Advantage tie-up with health insurer Scan tests whether trusted retailers can influence health choices without directly providing care.

AI is gaining influence over what consumers discover and consider long before it commands a meaningful share of the digital economy. But existing advantages in reaching consumers, earning trust, and driving transactions still matter.

The deal could lift frequency and membership value if Walmart keeps expanding its restaurant selection.

Pushing into a novel use case could help it steal share from Google and Apple Wallet.

Mail-order pharmacies outperform stores digitally. Better online tools can ease medication access and strengthen retention.

AI recommendations are reshaping how consumers discover products. In our inaugural report on the food and beverage industry, we track ChatGPT brand visibility in Q3 2026, the sources informing recommendations, and what it takes to stay competitive.

Frequent users make more impulse purchases, plan less, and expect retailers to deliver on demand.

Retail media networks (RMNs) have built out social and creator offerings, but advertisers have not widely adopted them. To attract spend, RMNs must prove that their offer of better targeting and measurement outweighs the added cost and complexity.

The retailer looks to restaurant delivery to drive consumers to open its app and place orders more frequently.

Burlington, Walmart, Target, and Amazon are using tariff money to fund lower prices.

US ecommerce is poised to enter a phase of mature and stable growth, but AI remains a wild card that could significantly alter the trajectory of retail’s online shift.

Ecommerce plays a bigger role in purchasing health products than in discovery of them, giving brands an opportunity to convert in-store trial into online demand.

This benchmark covers how ad buyers can calibrate their digital ad spending and budget allocations against the market, and how publishers and solution providers can assess whether their ad revenues align with industry trends.​

This benchmark covers how ad buyers can calibrate their retail media ad spending and budget allocations against the market, and how publishers and solution providers can assess whether their ad revenues align with industry trends.​

This benchmark covers how ad buyers can calibrate their search ad spending and budget allocations against the market, and how publishers and solution providers can assess whether their ad revenues align with industry trends.​