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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

April 1, 2025

Connected TV (CTV) Ad Spending Growth Would Be Hit Hardest by Tariffs, (billions and % change in US digital ad spending, by category and tariff forecast scenario, 2024-2025)

Connected TV (CTV) Ad Spending Growth Would Be Hit Hardest by Tariffs, (billions and % change in US digital ad spending, by category and tariff forecast scenario, 2024-2025)