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February 18, 2025
Private Label Brand Penetration Is Highest Where Brand Marketing Is Less Prevalent (US private label sales % of total units sold and % household penetration, by product category, 2024*)
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Private Label Brands 2025Chart Title
Private Label Brand Penetration Is Highest Where Brand Marketing Is Less Prevalent (US private label sales % of total units sold and % household penetration, by product category, 2024*)Publication Date
February 18, 2025
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