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By Use CaseDetermine Market Sizing Develop Strategies Allocate Budget Benchmark Performance Win New Business Develop Go-to-Market Strategy Stay Informed Thought Leadership

Advertising & Sponsorship

Boost your brand and generate demand with media programs.

Learning Center

Read through guides, explore resource hubs, and sample our coverage.

Register for an upcoming webinar and track which industry events our analysts attend.

Listen to our podcast, Behind the Numbers for the latest news and insights.

Learn more about our mission and how EMARKETER came to be.

Key decision-makers share why they find EMARKETER so critical.

Take a look into our corporate culture and view our open roles.

Our Methodology

Rigorous proprietary data vetting strips biases and produces superior insights.

See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

June 30, 2025

Retail Membership Services US Adults* Pay For, June 2022-June 2025 (% of respondents)

Featured In

Uber and DoorDash post record Q2 delivery growth A free year of Circle 360 won’t fix Target’s membership program problem

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Chart Title

Retail Membership Services US Adults* Pay For, June 2022-June 2025 (% of respondents)

Publication Date

June 30, 2025

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Featured In

Uber and DoorDash post record Q2 delivery growth A free year of Circle 360 won’t fix Target’s membership program problem

Topics

Females Males Digital Shoppers & Buyers Baby Boomers Adults Generation X Millennials Generation Z United States

Retail Membership Services US Adults* Pay For, June 2022-June 2025 (% of respondents) | EMARKETER