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A free year of Circle 360 won’t fix Target’s membership program problem

The news: Target is offering select customers a free year subscription to its Target Circle 360 membership program if they spend $199 on qualifying purchases by September 20, per Modern Retail.

The $99 per year membership program offers free same-day delivery from Target, Kroger, CVS, Petco, and other stores via Target’s Shipt service, along with early access to Target sales, exclusive discounts and deals, and an extended returns window.

Late start, tough field: Target was slow to launch a paid membership, leaving it far behind Amazon Prime and Walmart+.

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