November 16, 2018

Have US Digital Shoppers Experienced a Moment of Panic After Not Immediately Receiving a Confirmation Email from a Digital Purchase? (% of respondents, by demographic, Nov 2018)

Note

Data was provided to eMarketer by Forter.

Methodology

Data is from the November 2018 Forter report titled "Shopping Cart Second Thoughts" conducted by OnePoll. 2,000 US internet users ages 18+ who shop digitally were surveyed online from November 2-5, 2018. Respondents were female (51.2%) and male (48.9%). Respondents identified their ages as 18-24 ... (11.1%), 25-34 (31.5%), 45-44 (20.9%), 45-54 (15%) and 55+ (21.7%). Respondents identified their income as less than $5,000 (11.6%), $5,001-$10,000 (8.6%), $10,001-$15,000 (7.6%), $15,001-$20,000 (7.1%), $20,001-$25,000 (6.3%), $25,001-$30,000 (7.1%), $30,001-$35,000 (6.4%), $35,001-$40,000 (5.8%), $40,001-$50,000 (9.2%), $50,001-$60,000 (8.5%), $60,001-$70,000 (5.3%) and $70,001+ (16.8%). Forter provides real-time automated fraud prevention solutions for online merchants. OnePoll is a market research company that specializes in online and mobile polling.More
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Chart Title

Have US Digital Shoppers Experienced a Moment of Panic After Not Immediately Receiving a Confirmation Email from a Digital Purchase? (% of respondents, by demographic, Nov 2018)

Publication Date

November 16, 2018