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August 16, 2022
How Do US TV Viewers Feel About the Duration of Ads/Promos They Saw During the Most Recent Show They Watched*? (% of respondents, by ad duration, May 2022)
Methodology
Data is from an August 2022 Hub Research report titled "TV Advertising: Fact vs. Fiction, Q2 2022." A US Census-balanced sample of 3,004 US teens and adults ages 14-74 were surveyed online during May 2022. All respondents watched at least one hour of TV per week.Sources
Chart Title
How Do US TV Viewers Feel About the Duration of Ads/Promos They Saw During the Most Recent Show They Watched*? (% of respondents, by ad duration, May 2022)Publication Date
August 16, 2022