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July 26, 2021
Share of Time Spent Viewing Streaming Video of the Tokyo Olympics Opening Ceremony Worldwide, by Device, July 23, 2021 (% of total)
Note
Data was provided to Insider Intelligence by Conviva.
Methodology
Data is from a July 2021 Conviva report titled "Tokyo Olympics Preview." Conviva's proprietary sensor technology tracks 100 billion streams per year across 3 billion applications for over 250 OTT publisher brands worldwide. Video content measured includes movies, episodic TV shows, live linear television, and live sports. Year-over-year comparisons are normalized at the customer level for accurate representations of industry growth.