Already have a subscription?Sign In
Access All Charts and Data
Access All Charts and Data
Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
February 28, 2019
Healthcare & Pharma Industry Ad Spending in Germany, by Media, 2018 (millions of € and % of total)
Description
Within the healthcare and pharma industry more than half of the advertising budget was spent on TV advertising and more than one quarter was spent on consumer publications in Germany in 2018. Newspaper, digital, radio, billboard, trade journals, and cinema advertising together made up less than ... twenty percent in this industry.Featured In
Germany Digital Ad Spending by Industry 2019Chart Title
Healthcare & Pharma Industry Ad Spending in Germany, by Media, 2018 (millions of € and % of total)Publication Date
February 28, 2019
Sources
Source information is only available to PRO subscribers.