Events & Resources

Learning Center
Read through guides, explore resource hubs, and sample our coverage.
Learn More
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More
Podcasts
Listen to our podcast, Behind the Numbers for the latest news and insights.
Learn More

About

Our Story
Learn more about our mission and how EMARKETER came to be.
Learn More
Our Clients
Key decision-makers share why they find EMARKETER so critical.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Contact Us
Speak to a member of our team to learn more about EMARKETER.
Contact Us

Startups Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Startups
Big Tech in chaos as layoffs, losses add up

Big Tech in chaos as layoffs, losses add up

Article
Nov 21, 2022

The Great Tech Recession: Tech’s losses accrue with Twitter chaos and Big Tech bleeding money and workers. The industry is losing its connection with the consumers and talent who built it.

Google Cloud a bright spot amid lackluster Q3 earnings

Article
Oct 27, 2022

Alphabet earnings disappoint, except in the cloud: Google Cloud surpassed Q3 expectations as Alphabet’s topline revenue dashes investor hopes. Expect more pressure on employees, which could harm workplace culture.

At TechCrunch Disrupt 2022, hiring, education, greentech, and space startups took center stage

Article
Oct 20, 2022

Startups find investors on Twitter: We attend TechCrunch’s Disrupt 2022, where throngs of startups pitched to investors, judges, and potential new hires. Major trend: Founders are adapting to leaner economic conditions post-pandemic through social media—read on for more takeaways.

Microsoft prepares for second round of layoffs

Microsoft prepares for second round of layoffs

Article
Oct 19, 2022

Widespread layoffs at Microsoft: The job cuts affect less than 1,000 but stretch across the organization in the latest example of Big Tech bracing for a recession.

Meta, Google, and startups flock to AI art’s economic potential

Article
Oct 13, 2022

Generative AI’s trillion-dollar wellspring: Tech shows its love for the arts as long as AI’s the artist. It’s an economic bright spot, but brace for ethical and legal controversy.

Climate tech is positioned to uplift the economy during recession and beyond

Article
Oct 10, 2022

As a recession looms, climate tech is on solid ground: Researchers say the Inflation Reduction Act will have a decades-long outsized effect on the economy. It could be tech’s lifeline.

Robotics startup creation could be volatile during downturn

Article
Jul 25, 2022

Robot colleagues on the rise: As robots enter more industries, startups are developing systems for the bots to work collaboratively with humans. Economic turbulence will help and hinder the movement.

Funding is still flowing to AI startups, but flexibility is a must

Article
Jul 18, 2022

AI startups target corporate fear: Mounting recession anxiety is infusing accounting AI startups with cash. Long-term investor interest in AI applications will remain diverse, but startups may have to pivot.

Top Startups in AI 2022

Top Startups in AI 2022

Report
Jul 13, 2022

Despite the current decline in funding, AI startups are accelerating product development—and brands are taking notice. Successful startup engagement requires an integrated, strategic approach along with an understanding of the latest AI trends and essential players. So, who are the key players for 2022?

5 greentech startups that could chip away at the climate problem

Article
Jun 13, 2022

Startups to watch: Greentech companies are raising millions for diverse sustainability strategies. With no end in sight to climate change, the money will likely keep rolling in.

Learn More About EMARKETER Market Research Tools and Insights.
Our premium research gives you need to unlock digital opportunities and make the right business decisions.
Learn how

Q&A: Forward CEO on Healthcare-as-a-Product and how health insurance is the ‘root of all evil’

Article
May 31, 2022

We spoke with Forward’s founder and CEO Adrian Aoun about the company’s business model, why primary care is ripe for disruption, and how the startup plans to grow.

Substack opts out of Series C as investor interest slows down

Substack opts out of Series C as investor interest slows down

Article
May 31, 2022

Substack wasn’t the answer to digital publishing’s problems: The company has opted out of a Series C amid economic uncertainty.

E-health consultation services in MENA can make up for doctor shortage

Article
May 26, 2022

Online health consultation startups tackle doctor shortages in MENA: Esaal is leading the charge of health startups in the Middle East and Africa, where innovation is solving poor doctor-to-citizen ratios, obesity, and a growing mental health crisis.

The Daily: Setting Elon aside—how's Twitter doing, reshaping social media, and Snapchat's selfie drone

Audio
May 12, 2022

On today's episode, we set aside the Elon Musk buyout and discuss how Twitter did in Q1: what to make of the overcounting news, how engagement looks, and the most important revenue figure. "In Other News," we talk about whether we'll start to see startups reshaping social media and the biggest takeaway from Snapchat's new flying camera. Tune in to the discussion with our analyst Jasmine Enberg.

The 15-minute grocery delivery dream is taking its toll on startups

Article
Jan 08, 2022

The instant grocery delivery market is headed toward consolidation: The extremely high cost of 15-minute delivery in the US has startups built on the promise pivoting to longer delivery times and other services.

Payments startups snag funding to tap unmet consumer needs in key markets

Article
Dec 17, 2021

Brazil-based credit startup Open Co, India’s BNPL card fintech Uni, and cannabis card provider SuperNet are all meeting unmet payment needs.

Top 10 Trends in 2022

Top 10 Trends in 2022

Report
Nov 22, 2021

The past two pandemic-driven years have accelerated digital transformation and consumer behavior. Here are our top 10 trends to watch in 2022.

Health startups vs. the giants, healthcare's digitization, and AI medical assistants

Audio
Jul 13, 2021

On today's episode, we discuss whether startups like Oscar Health can take on the major health insurers, how the consumerization of healthcare is changing expectations, and what digital tools are leading to healthcare's digitization. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Lisa Phillips.

The 5G Innovation Ecosystem

The 5G Innovation Ecosystem

Report
Mar 18, 2021

In addition to building next-generation smart network infrastructure, 5G startups are piloting use cases across industries that take advantage of the performance advancements of 5G connections.

Powerful data and analysis on nearly every digital topic.

Become a Client

Want more marketing insights?

Sign up for EMARKETER Daily, our free newsletter.

By clicking "Sign Up", you agree to receive emails from EMARKETER (e.g. FYIs, partner content, webinars, and other offers) and accept our Terms of Service and Privacy Policy. You can opt-out at any time.

Thanks for signing up for our newsletter!

You can read recent articles from EMARKETER here.
Already have a subscription?Sign In
Access All Charts and Data
  • Learn about what technologies are transforming your industry
  • Gain exclusive perspectives from top industry leaders
  • Access thousands of data sets and forecasts via our iconic charts
Become a Client
or