Amazon will become the No. 3 digital ad seller in the US this year, according to our estimates, with $4.61 billion in ad revenues, or 4.1% of the digital advertising market.

Programmatic supply chains are opaque, and advertisers don’t know much about where their spending ends up. That means they, and publishers, are losing out to fraud and the tech tax.

Brian Wong, co-founder and CEO of Kiip, discusses the benefits of taking ad campaign reporting to the blockchain.

eMarketer’s forecast for US digital ad spending through 2019 in 10 industries, including forecasts by format and device.

This is the final StatPack in an eight-part series providing a visual overview of digital ad spending trends across several US industries.

This is the seventh in an eight-part series of StatPacks providing a visual overview of digital ad spending trends across several US industries.

This is the sixth in an eight-part series of StatPacks providing a visual overview of digital ad spending trends across several US industries.

This is the fifth in an eight-part series of StatPacks providing a visual overview of digital ad spending trends across several US industries.

This is the fourth in an eight-part series of StatPacks providing a visual overview of digital ad spending trends across several US industries.

This is the third in an eight-part series of StatPacks providing a visual overview of digital ad spending trends across several US industries.

This is the second in an eight-part series of StatPacks providing a visual overview of digital ad spending trends across several US industries.

This is the first in an eight-part series of StatPacks providing a visual overview of digital ad spending trends across several US industries.

Nearly $47 billion in US digital ad spending will transact programmatically in 2018. By 2020, programmatic will account for 86.2% of digital display ad dollars. What’s driving spend? Read on for eMarketer’s latest US programmatic forecast.