Mobile Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Mobile
US Programmatic Ad Spending Forecast 2018
Report
Apr 05, 2018
Nearly $47 billion in US digital ad spending will transact programmatically in 2018. By 2020, programmatic will account for 86.2% of digital display ad dollars. What’s driving spend? Read on for eMarketer’s latest US programmatic forecast.
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