Mntn Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Mntn

The Daily: Bed, bath, and loyalty programs, touchless self-checkout, and the right to refuse

Audio
Jul 22, 2022

On today's episode, we discuss what to make of the new and improved loyalty program from Bed Bath & Beyond, what to keep in mind when thinking about personalization, gamification, and additional membership perks, and what the best loyalty program out there is. "In Other News," we talk about Walgreens associates refusing to sell over-the-counter and prescription contraceptives and the potential impact of a new touchless self-checkout option. Tune in to the discussion with our analyst Patty Soltis.

The Weekly Listen: The Netflix-Microsoft ad partnership, YouTube TV, and in-car subscriptions

Audio
Jul 22, 2022

On today's episode, we discuss Netflix choosing Microsoft to help with the streaming service's upcoming ad-supported tier, the need for a chief media officer, what to make of inflation still not slowing down, whether YouTube is the future of cable, whether customers will buy into in-car subscription services, an unpopular opinion about the term "influencer," what exactly a "black box" really is, and more. Tune in to the discussion with our analysts Dave Frankland, Evelyn Mitchell, and Max Willens.

The Daily: How credit cards are changing, Klarna's value tanks, and Meta ends its digital wallet

Audio
Jul 18, 2022

On today's episode, we discuss why the new Wells Fargo credit card is significant and the short- and long-term challenges of credit card companies. "In Other News," we talk about what to make of the market value free fall of buy now, pay later giant Klarna and why Meta is ending the pilot for Novi, the company's digital wallet. Tune in to the discussion with our analysts David Morris and Jaime Toplin.

The Daily: 6 very specific (but highly uncertain) predictions for H2 2022

Audio
Jul 15, 2022

On today's episode, we discuss some predictions for H2 2022 that are too specific to be 100% certain but could still come true, including: will there be new talks to revive the Pinterest/PayPal super app merger, what will happen to Mark Zuckerberg's quest to build the metaverse, will Netflix get into live sports, and more. Tune in to the discussion with our analysts Debra Aho Williamson, Andrew Lipsman, and Paul Verna.

The Weekly Listen: Pinterest—the online shopping mall, Amazon Live, and food delivered to your fridge

Audio
Jul 14, 2022

On today's episode, we discuss whether Pinterest can become the definitive online shopping mall, what a virtual convenience store looks like, how marketing budgets are changing, the promise of food delivered to your fridge, an unpopular opinion about Prime Day, where the baseball term "bullpen" came from, and more. Tune in to the discussion with our analysts Suzy Davidkhanian and Blake Droesch and director of forecasting Oscar Orozco.

The Daily: Google and health—Google's healthcare ambitions and its consumer health tools

Audio
Jul 13, 2022

On today's episode, we discuss what Google is up to in the healthcare space: how Google is turning Search and YouTube into consumer health tools, how it could disrupt electronic health records, and what Google's relationship with healthcare will look like in five years. "In Other News," we talk about AI scanning medical records to improve your health and whether digital health startups are living up to their hype. Tune in to the discussion with our analysts Lisa Phillips and Rajiv Leventhal.

The Daily: Is traditional TV on the ropes, smart TV viewing behavior, and the MLS-Apple TV+ deal

Audio
Jul 11, 2022

On today's episode, we discuss how much sports are helping to keep traditional TV alive, how many Americans still have cable, and when (if ever) streaming will kill TV. "In Other News," we talk about the impact of smart TVs on viewing behavior and the significance of the Major League Soccer (MLS) and Apple TV+ deal. Tune in to the discussion with our analyst Paul Verna.

The Weekly Listen: The problem with media, how TikTok is taking on TV, and buying your next car online

Audio
Jul 08, 2022

On today's episode, we discuss the biggest problem with media, how TikTok is taking on TV, how the newspaper business is getting on, the significance of the iPhone's 15th birthday, why you may buy your next car online, an unpopular opinion about Gen Zers and formal wear, the bestselling video game console of all time, and more. Tune in to the discussion with our analysts Dave Frankland and Evelyn Mitchell and director of reports editing Rahul Chadha.

The Daily: How to fix Twitter, a YouTube Shorts milestone, and what Sheryl Sandberg leaving Meta means

Audio
Jul 05, 2022

On today's episode, we discuss how Twitter could reinvent itself to become a new social network model, what its current to-do list looks like, and whether it would make sense to can some of its more recent initiatives. "In Other News," we talk about what Sheryl Sandberg leaving Meta means for the company and the significance of a YouTube Shorts milestone. Tune in to the discussion with our analyst Debra Aho Williamson.

The Weekly Listen: Prime Day 2022, what Americans watch on TV, and social media shopping

Audio
Jul 01, 2022

On today's episode, we discuss what to expect from Prime Day 2022, Instagram's projected growth, what Americans watch on TV, the latest social commerce moves, movie theater ads 2.0, an unpopular opinion about comparing TV and digital video, how much time we spend doing meaningless work tasks, and more. Tune in to the discussion with our analysts Blake Droesch and Paul Verna and senior director of Briefings Stephanie Taglianetti.

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Are marketers up to date with CTV ad measurement, US programmatic video, and movie theater ad buys

Are marketers up to date with CTV ad measurement, US programmatic video, and movie theater ad buys

Audio
Mar 31, 2022

On today's episode, we discuss measurement in connected TV (CTV) advertising. "In Other News," we talk about the most interesting part of US programmatic video advertising in 2022 and whether or not it's time to hit play on movie theater ad buys. Tune in to the discussion with senior platform experience manager at MNTN Imani Clark and our analyst Ross Benes.

Reimagining Retail: Using data to make better decisions and a deep dive into Indochino's showroom

Reimagining Retail: Using data to make better decisions and a deep dive into Indochino's showroom

Audio
Mar 30, 2022

On this episode of Reimagining Retail, our analyst Suzy Davidkhanian hosts Drew Green, CEO of Indochino, to discuss how brands can use data to make better decisions—from product assortment to choosing locations—and drive sales. Then, during "What's in Store," they discuss the showroom model and how Indochino sets up its physical locations for success.

Around the World with … Retail media networks

Around the World with … Retail media networks

Audio
Mar 29, 2022

How are various players around the world getting in on the latest digital advertising bandwagon of retail media? Join our analyst Bill Fisher as he hosts analysts Peter Newman, Matteo Ceurvels, and Paul Briggs.

Is travel close to being back, inflationary price sensitivity, and streaming value propositions

Is travel close to being back, inflationary price sensitivity, and streaming value propositions

Audio
Mar 28, 2022

Learn about the current recovery of the travel space. "In Other News," we discuss shoppers' inflationary price sensitivity and the unique value propositions of video streaming services. Tune in to the discussion with our analyst Zach Goldner and director of forecasting Oscar Orozco.

The Weekly Listen: Remote-controlled stores, retail membership programs, and rethinking AR

The Weekly Listen: Remote-controlled stores, retail membership programs, and rethinking AR

Audio
Mar 25, 2022

Learn about remote-controlled stores, the most popular retail membership programs, the right way to rethink your augmented reality (AR) strategies, whether home returns are the future, how many Americans make lots of money, and more. Tune in to the discussion with our analysts Suzy Davidkhanian, Dave Frankland, and Paul Verna.

Catching up on tech regulation, how consumers view email marketing, and social impact programs

Catching up on tech regulation, how consumers view email marketing, and social impact programs

Audio
Mar 24, 2022

Learn about some of the most important updates in Big Tech regulation. "In Other News," we discuss how consumers feel about email marketing and some of the leading social impact programs. Tune in to the discussion with our analyst Daniel Konstantinovic and Briefing director Jeremy Goldman.

Brand Anatomy: How Bank of America builds its brand through dedication to customer experience

Brand Anatomy: How Bank of America builds its brand through dedication to customer experience

Audio
Mar 23, 2022

On this episode of Brand Anatomy, Briefing director Jeremy Goldman sits down with Ashley Ross, Bank of America’s head of customer experience (CX). Hear how the bank pivoted its service model during the pandemic, leveraged technology and personalization to better serve its customers, improved the ROI of CX—and how customer feedback helped Bank of America build a stronger brand.

Using location data effectively, what's next for mobile experiences, and Apple impresses again

Using location data effectively, what's next for mobile experiences, and Apple impresses again

Audio
Mar 22, 2022

Learn how companies can use location data effectively and where location data goes from here. "In Other News," we discuss the most impressive part of Apple's earnings and what's next for smartphone experiences. Tune in to the discussion with our analyst Yory Wurmser.

The holy grail of CTV, Nielsen ratings alternatives, and MLB viewership challenges

The holy grail of CTV, Nielsen ratings alternatives, and MLB viewership challenges

Audio
Mar 21, 2022

Learn what the holy grail of connected TV (CTV) might be. "In Other News," we discuss which Nielsen ratings alternatives are leading the pack and what the biggest viewership challenge for baseball is. Tune in to the discussion with our analyst Paul Verna.

The Weekly Listen: What we watch on TV, leasing a Peloton, and rethinking gig work

Audio
Mar 18, 2022

Learn about out-of-home advertising's recovery, what people watch on TV, Peloton's new leasing program, rethinking the gig work model, a surprising turn of events for physical music, and more. Tune in to the discussion with our analysts Dave Frankland and Blake Droesch and director of reports editing Rahul Chadha.

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