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Home improvement Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Home improvement

UK Retail Sales, by Product Category

CollectionSnapshot
Nov 08, 2023

Apparel, consumer electronics eye holiday rebound while home improvement still needs work

Article
Jul 26, 2023

Apparel and consumer electronics could get a boost from the back-to-school and holiday seasons. But home improvement may have a ways to go before the category rebounds.

Why we think Amazon might create a Prime Day event in the spring, and what it could look like

Article
Jul 19, 2023

Calendar context: With the invention of Prime Day, Amazon created an industrywide retail holiday consumers can now count on in the summer each year. Last year, Amazon also launched its Prime Early Access Sale in October. “We now have three key tentpoles,” said our analyst Andrew Lipsman on “Behind the Numbers: Reimagining Retail,” referring to Prime Day, the Prime Early Access Sale, and Black Friday. But spring remains untapped. “A question I get is, ‘Is Amazon going to do more of these?’ And I think the answer is yes, eventually,” said Lipsman.

Home Depot posts its biggest revenue miss in more than two decades

Article
May 16, 2023

The home improvement market bubble has burst: Home Depot expects sales to decline this year for the first time in over a decade as consumers pull back on home-related purchases.

New revenue streams boost home improvement retailers

Article
Apr 24, 2023

Interest rates are rising. The housing market is cooling. Combine those factors with two years of home improvement projects during the COVID-19 pandemic and outlooks don’t look great for home improvement retailers. This has led them to focus on other revenue streams, including advertising, professional services, and loyalty programs.

Lessons learned from brands and retailers selling across the US-Canada border

Article
Apr 20, 2023

Moving across the US-Canada border can be the first step toward international expansion for retailers. Canadian brands like lululemon athletica and Aritzia are thriving in the US. Meanwhile, US-based companies Lowe’s, Nordstrom, and Bed Bath & Beyond recently announced they were leaving Canada. And let’s not forget Target’s famous Canadian failure. Here’s a look at how brands on both sides of the border have fared, and the lessons you can learn from them.

Top 15 US Ecommerce Companies Forecast

Top 15 US Ecommerce Companies Forecast

Report
Mar 28, 2023

Smaller retailers are gaining share and reshaping the ecommerce landscape, but will they be able compete with giants like Amazon?

Home improvement’s solid foundation holds

Article
Sep 06, 2022

Last week, lumber prices fell as much as 4%, moving closer to pre-pandemic numbers, per Business Insider. This could be a sign of easing inflation, but it could also bring about a housing market slowdown. While we wait to see how the market shakes out, let’s take a look at where home improvement sits after a solid second quarter.

Grocery shopping habits, bad delivery experiences, and pausing home improvement projects

Grocery shopping habits, bad delivery experiences, and pausing home improvement projects

Audio
Apr 14, 2022

Consumer shopping habits are changing constantly, but how are retailers responding to those changes in the grocery space? "In Other News," we explore how a poor delivery experience can mean trouble for retailers and try to figure out what's happening with the home improvement boom. Tune in to the discussion with our analyst Blake Droesch.

Latin America Retail Ecommerce Update

Latin America Retail Ecommerce Update

Report
Jan 06, 2022

This report analyzes H1 2021 retail ecommerce sales figures for seven companies in Latin America, including Mercado Libre, Magazine Luiza, and Falabella. It also explores key trends that are helping to fuel ecommerce growth at each of these companies.

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US hardware store sales continue building off of 2020 success

Article
Jul 28, 2021

Home improvement stores, like The Home Depot and Lowe's, continue to see US sales surge as the pandemic-propelled demand for DIY and home improvement projects continues through 2021.

Initially, Consumers Panic-Bought. Now, Shopping Priorities Have Shifted.

Article
Nov 03, 2020

Early in the pandemic, most consumers went through a panic-buying period—stocking up on essential goods like toilet paper—as uncertainty over lockdown restrictions loomed.

How Handy Became Known for More than Just Its Home Cleaning Services

Article
Jan 14, 2020

For many consumers who have seen early ads for Handy, they may know the company solely for house cleaning. It focused mostly on marketing that segment in the beginning, but it also provides a range of other services, including home renovation and installations.

How Much Will Retail Sales Grow This Year?

Article
Feb 20, 2019

After a great year for retail—rising 5.3% in 2018—sales will slow but also expand 3.2% in 2019.

How Lowe’s Approaches Audience Verification

How Lowe’s Approaches Audience Verification

Interview
Oct 05, 2018

Ryan Fagan, director of sales and operations planning at Lowe’s, spoke about how the home-improvement brand overhauled the way it verifies which customers are eligible for discounts.

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