Grocery Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Grocery
US Ecommerce Sales Benchmarks: Q2 2025​

US Ecommerce Sales Benchmarks: Q2 2025​

Report
Jul 02, 2025

This is the Q2 2025 installment of our "Retail and Ecommerce Sales Benchmarks” series, which helps retailers and brands gauge their sales mix against the market.​

US Grocery Ecommerce Benchmarks: Q2 2025

US Grocery Ecommerce Benchmarks: Q2 2025

Report
Jul 02, 2025

This is the Q2 2025 installment of our "Retail and Ecommerce Sales Benchmarks” series, which helps retailers and brands gauge their sales mix against the market.

US Holiday Ecommerce Sales​ Benchmarks: Q2 2025​

US Holiday Ecommerce Sales​ Benchmarks: Q2 2025​

Report
Jul 02, 2025

This is the Q2 2025 installment of our "Retail and Ecommerce Sales Benchmarks” series, which helps retailers and brands gauge their sales mix against the market.​

US Total Retail Sales Benchmarks: Q2 2025

US Total Retail Sales Benchmarks: Q2 2025

Report
Jul 02, 2025

This is the Q2 2025 installment of our "Retail and Ecommerce Sales Benchmarks” series, which helps retailers and brands gauge their sales mix against the market.

Worldwide Ecommerce Benchmarks: Q2 2025

Worldwide Ecommerce Benchmarks: Q2 2025

Report
Jul 02, 2025

This is the Q2 2025 installment of our "Retail and Ecommerce Sales Benchmarks” series, which helps retailers and brands gauge their sales mix against the market.

Grocers double down on private labels as shoppers seek value

Grocers double down on private labels as shoppers seek value

Article
May 02, 2025

Private label sales growth outpaced national brands last year: Consumers' growing appetite for value is driving grocers to elevate their brands to compete against established names.

Walmart wins, grocery shopping thins, home-based breakfast, and other key stats from the week

Article
Mar 21, 2025

This week, Walmart wins the hearts of US grocery shoppers, secondhand retailers could see a tariff bump, and home is where the breakfast is.

Walmart wants to win over consumers with gamified shopping

Article
Mar 18, 2025

As customers grab the same grocery staples they have for decades, Walmart is betting that gamifying the experience will challenge those habits. The retailer plans to launch Walmart Unlimited, a three-part miniseries that features the entrepreneurs behind its products. Launched last month on Spatial, the game includes full commerce integration that enables in-app purchases.

5 key stats about what convenience means in 2025

Article
Mar 12, 2025

Convenience matters, but today's cost-conscious consumers demand quality too. This shift forces marketers to rethink convenience's role in purchase decisions. Both online and physical retailers prioritize seamless experiences, but with different challenges. Brick-and-mortar stores struggle to deliver convenience, while ecommerce faces growing price sensitivity. Here are five key stats that reveal how consumers view convenience in 2025.

Shoppers brace for tariffs, looking to sales and coupons to offset price increases

Shoppers brace for tariffs, looking to sales and coupons to offset price increases

Article
Mar 12, 2025

Less than 10% of shoppers don’t expect to make any changes to their shopping habits due to tariffs, according to February 2025 data from Numerator.

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Behind the Numbers: How Amazon Has Made Itself Even More Essential … And How It Hasn’t

Audio
Mar 03, 2025

On today’s podcast episode, we discuss how Amazon has made themselves even more essential to customers, why “they can’t make physical stores work”, and how its advertising business is getting on. Tune in to the episode with Senior Director of Podcasts and host Marcus Johnson, Analyst Rachel Wolff, and Senior Director of Briefings Jeremy Goldman. Listen everywhere and watch on YouTube and Spotify.

Foot traffic to Aldi’s rises as shoppers grow more price sensitive

Foot traffic to Aldi’s rises as shoppers grow more price sensitive

Article
Feb 27, 2025

Foot traffic to Aldi stores grew 12.3% YoY in Q4 2024, over twice the growth of low-cost competitor Trader Joe’s, according to data from Placer.ai.

Reimagining Retail: The Unofficial Most Interesting Retailers List (February 2025)

Audio
Feb 26, 2025

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of February. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Vice President Suzy Davidkhanian and Senior Analyst Blake Droesch, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

Tariffs, Temu, taking to Google and other key facts from this week

Article
Feb 21, 2025

This week, consumers are concerned about tariffs but continue shopping via mobile and on low-price retailers associated with China. Consumers are also less focused on fast delivery and flocking to Google for reviews.

How rising prices are shaping consumers’ grocery shopping habits

Article
Feb 12, 2025

Egg prices are up, and so are consumers’ concerns about affording groceries amid rising cases of avian flu, inflation, and President Donald Trump’s tariffs. Here’s how grocery shopping may change in the year ahead and what retailers need to know.

Price comparisons, grocery necessities, and other key stats from this week

Article
Feb 07, 2025

A lot happens in a week, so every Friday we're going to analyze all the new data and provide you with some of the key takeaways. Welcome to the Friday 5. This week, price comparisons drive online shopping, consumers consider their grocery necessities, and retail media proves its effectiveness to consumer packaged goods (CPG) brands.

Retail media could drive the next generation of advertising leaders

Retail media could drive the next generation of advertising leaders

Article
Jan 30, 2025

Hy-Vee promotes head of retail media to be CMO: The fast-growing sector is providing a new path to corporate leadership.

Reimagining Retail: The Unofficial Most Interesting Retailers List (January)

Audio
Jan 29, 2025

On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of January. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Analyst Arielle Feger and Senior Analyst Sara Lebow will defend their list against Senior Analyst Zak Stambor and Analyst Rachel Wolff, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.

Walmart, Amazon remain on top as the digital grocery market matures

Article
Jan 28, 2025

Grocery is the second-largest ecommerce category we track, garnering $220.48 billion in 2025, according to our “US Digital Grocery Forecast 2025” report. Walmart is the top digital grocery retailer, capturing 31.6% of US grocery ecommerce sales in 2025, followed by Amazon (22.6%) and Kroger (8.6%).

Reimagining Retail: The Most Interesting 2025 Retail Trends We Have Heard (and Expect to Hear) Outside of EMARKETER

Audio
Jan 22, 2025

On today's podcast episode, we discuss the most interesting 2025 retail trends that we heard at NRF, and expect to hear at eTail, ShopTalk, and other events. Listen to the conversation with our Senior Analyst Sara Lebow as she hosts Chief Content Officer Zia Daniell Wigder and Vice President Suzy Davidkhanian.

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