Crypto Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Crypto
First Bitcoin-linked ETF hits the market—but it might not be enough

First Bitcoin-linked ETF hits the market—but it might not be enough

Article
Oct 20, 2021

The SEC’s green light means investors can gain exposure to crypto with a Bitcoin futures-linked ETF, though many will likely wait for one backed by actual cryptos.

China bans cryptocurrency transactions, clearing a path for the digital yuan

Article
Sep 27, 2021

China’s central bank made crypto transactions and exchanges illegal, potentially in an effort to encourage digital yuan adoption.

eToro shakes up crypto industry with DeFi portfolio

Article
Sep 27, 2021

eToro launched a DeFi portfolio to give retail investors exposure to the new asset class as the industry matures and more players look to get in on the action.

3 things to know in the payments space

Article
Sep 20, 2021

Here’s a look at some of the latest news from our Payments & Commerce analysts.

A look at how US adults are interested in using cryptocurrencies

Article
Sep 15, 2021

Among US adults, cryptocurrency owners and non-owners alike are most interested in using the digital assets to enhance the privacy or security of their online purchases.

Crypto startup Bitpanda secures $263M amid B2B push

Article
Aug 18, 2021

Crypto exchange Bitpanda—which recently opened a B2B arm—raised $263M, as investors continue to target players that provide infrastructure to third parties.

Walmart looks to hire cryptocurrency expert as interest in crypto payments blossoms

Article
Aug 18, 2021

The retail giant’s new job opening for a crypto experts suggests it’s looking to enable crypto payment acceptance and build out its fintech business.

US asset management app downloads skyrocketed in H1 2021

US asset management app downloads skyrocketed in H1 2021

Article
Aug 09, 2021

Asset management apps’ 200% crypto boost

Goldman joins the race to launch a crypto ETF

Article
Jul 28, 2021

The bank filed an application to launch an ETF comprising crypto-related firms, but we’ll likely have to wait a few months until such a product is on the market.

Amazon’s cryptocurrency ambitions take shape—opening up new payment opportunities

Article
Jul 27, 2021

A job posting suggests the etailer wants to dive into the growing crypto payments space—and perhaps develop a proprietary digital currency—before it falls behind other Big Tech firms.

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Cryptocurrency 101: Why it's popular, why it's disliked, and which coins have a future

Cryptocurrency 101: Why it's popular, why it's disliked, and which coins have a future

Audio
Jul 26, 2021

On today's episode, we discuss what cryptocurrency is, why it's popular, what it's used for, and which coins will lead the charge and why. Tune in to the discussion with eMarketer vice president of content and head of financial services Daniel Van Dyke and financial technology analyst at Insider Intelligence Victor Chatenay.

JPMorgan steps up as first big US bank offering broad retail crypto funds access

JPMorgan steps up as first big US bank offering broad retail crypto funds access

Article
Jul 26, 2021

JPMorgan gives in: ‘Yes, you can have your crypto funds’: In a first from a big US bank, JPMorgan is offering some of its retail clients a choice of five funds. This could help the banking giant dissuade customers from moving funds to fintechs—and spur other incumbents to make similar rollouts.

China and India go all in on CBDCs as support for Bitcoin payments seesaws

Article
Jul 14, 2021

China could be ready to launch the digital yuan in early 2022, and India is building a CBDC framework while also warming up to Bitcoin.

Crypto users think they’re on the cutting edge of the payments space

Crypto users think they’re on the cutting edge of the payments space

Article
Jul 14, 2021

Are crypto users ahead of the payments curve?

Visa’s crypto ambitions begin to pay off

Article
Jul 08, 2021

The network’s $1 billion crypto-related spend total in H1 2021 points to an effective growth strategy—and serves as a harbinger of what’s to come.

What Chainalysis’ mega-round tells us about the crypto industry

Article
Jun 30, 2021

The fintech’s $100 million round shows growing confidence in the crypto sector, as regulations and new use cases increase and make solutions like Chainalysis’ more valuable.

Over half of US crypto owners just want to feel included

Over half of US crypto owners just want to feel included

Article
Jun 23, 2021

Crypto FOMO is real

Square considers developing innovative cryptocurrency wallet device

Article
Jun 08, 2021

A tweet from Jack Dorsey outlined Square’s ambitions to launch a wallet device that’d reduce reliance on third-party crypto custodians by giving consumers greater control over how they store and spend their Bitcoins.

Apple, PayPal signal growing interest in crypto

Article
May 27, 2021

Apple and PayPal hinted at future plans for crypto payments, but concerns surrounding regulations and crypto’s volatility could dampen development.

Temenos gives thousands of banks crypto support with fintech deal

Temenos gives thousands of banks crypto support with fintech deal

Article
May 18, 2021

Temenos gives ability to offer crypto features: The banking software provider is partnering with fintech Taurus to give its client banks the option to offer their own customers crypto features—the latest example of a vendor getting into the space.

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